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HighLevel vs SalesOptima

Both are CRM tools. Below, the differences that matter: verified pricing, editorial scores and who each one is really for.

HighLevel: HighLevel is an AI-powered CRM and marketing automation platform for agencies and businesses, from $97/mo with a 14-day free trial. Pricing: from $97/mo. (data verified June 2026)

SalesOptima: SalesOptima is a cloud-based CRM with free and paid plans, designed to organize contacts and streamline sales. Pricing: from $0/mo. (data verified August 2026)

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At a glance

HighLevel ◆ SalesOptima
Rating——
Pricingfrom $97/mofrom $0/mo
Pricing modelFreemium—
CategoryCRM
Visit website → Visit website →

Editorial scorecard

Editorial score from our review methodology — not user ratings.

Ease of use 6.5 7.5
Features depth 9.0 7.0
Value for money 8.0 8.0
Support quality 6.0 6.5
Integrations 7.5 6.0
Scalability 8.5 7.5
Documentation 6.5 5.5
Onboarding speed 7.0 7.0
Overall7.46.9

Frequently asked questions

What is HighLevel?

HighLevel is an AI-powered CRM and marketing automation platform for agencies and businesses, from $97/mo with a 14-day free trial.

What is SalesOptima?

SalesOptima is a cloud-based CRM with free and paid plans, designed to organize contacts and streamline sales.

How much do HighLevel and SalesOptima cost?

HighLevel: from $97/mo. SalesOptima: from $0/mo.

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