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About Appfigures
What is Appfigures?
Appfigures is a mobile app analytics and app store optimization (ASO) platform that aggregates downloads, revenue, ratings, and keyword data from every major app store into one unified dashboard. It replaces manual reporting and guesswork with clean, actionable data.
Who is it for?
Appfigures serves app developers, game studios, growth marketers, market analysts, enterprise teams, SDK makers, journalists, indie developers, and academic researchers. It is not designed for non-mobile businesses or teams needing website analytics—it focuses exclusively on app store performance.
Key use cases
Track daily downloads and revenue across multiple apps, monitor competitor keyword rankings, analyze Apple Search Ads performance, and identify trending SDKs. For example, a game developer can spot a rising keyword and update metadata before competitors, while a market analyst uses Appfigures’ download estimates to forecast market trends.
Key features
- Universal Analytics — Track downloads, revenue, ratings, and ranks across all your apps in one view.
- Keyword Tracking — Monitor daily rank changes, discover high-performing keywords, and get smart suggestions.
- Competitor Intelligence — Compare performance against premium competitors, including download and revenue estimates.
- Apple Ads Intelligence — See which keywords drive installs for competitors and optimize your own campaigns for lower cost per install.
- Review Management — Read, reply to, and analyze new and updated reviews across stores.
- SDK Tracking — Know when apps add or drop SDKs, surface leads, and prevent churn.
- Market Reports — Access trend reports and the Mobile Market Index for data-backed forecasts.
SaaSpartout Score
7.6
/10
Editorial score from our review methodology — not user ratings.
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Appfigures Pricing
Appfigures pricing: from $7.99/mo.
For comparison: the median starting price in Analytics & Data is $39/month, measured across 274 tools we track. See the full SaaS Pricing Index →
Connect ($7.99/mo billed annually; $9.99/mo monthly)
Universal analytics for all your apps: track downloads & revenue, subscription analytics, payment reports, ad spend, global ranks & ratings, unlimited review replies. Covers 5 apps ($1.99 each additional), 25 keywords, 0 premium competitors. Free trial available.Monitor ($35.99/mo billed annually; $44.99/mo monthly)
Everything in Connect plus daily keyword rank updates, keyword popularity scores, ASO performance snapshot, new & updated reviews, featured app snapshots. 5 apps, 100 keywords, 0 premium competitors.Optimize ($119.99/mo billed annually; $149.99/mo monthly)
Everything in Monitor plus competitor keyword tracking, real-time keyword analysis, smart keyword suggestions, hourly rank updates. 5 apps, 500 keywords, 1 premium competitor.Boost ($449.99/mo billed annually; $599.99/mo monthly)
Everything in Optimize plus unlimited Apple Ads Intelligence, complete App Intelligence (download/revenue estimates, custom product pages, cross-app usage), swap competitors up to 4 times/mo. 5 apps, 1,000 keywords, 2 premium competitors.Amplify ($1,399.99/mo billed annually)
Everything in Boost plus unlimited App Intelligence on any app/game (download/revenue estimates, installed SDKs, audience demographics), market trend reports, Mobile Market Index. 5 apps, 2,500 keywords, unlimited premium competitors. Free Starter plan also available.Frequently asked questions
How much does Appfigures cost?
Appfigures pricing starts at $7.99 per month (billed annually) for the Connect plan. Monitor is $35.99/mo, Optimize $119.99/mo, Boost $449.99/mo, and Amplify $1,399.99/mo. Monthly billing is also available at higher rates. A free Starter plan is offered with no credit card required.
Does Appfigures have a free plan?
Yes. Appfigures offers a free Starter plan that provides basic analytics for a limited number of apps. All paid plans also come with a free trial.
Who is Appfigures best for?
Appfigures is best for mobile app developers, game studios, growth marketers, enterprise teams, SDK makers, journalists, indie developers, market analysts, and academic researchers who need reliable download, revenue, and keyword data.
What are the top alternatives to Appfigures?
Popular alternatives include App Annie (now data.ai), Sensor Tower, App Radar, and Mobile Action. Each offers similar mobile analytics and ASO features but may differ in data coverage and pricing.
Does Appfigures track Android apps?
Yes. Appfigures works with every major app store, including Google Play and the Apple App Store, tracking downloads, revenue, ratings, and keywords across platforms.
Can Appfigures help with Apple Search Ads?
Yes. Apple Ads Intelligence in Appfigures lets you see which keywords drive installs for competitors, measure campaign effectiveness, and lower costs per install.
