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About Bob
What is Bob?
Bob is a baggage tracking platform for airlines. It provides real-time data and visibility across the entire baggage journey, from off-airport check-in to final delivery. It helps airlines reduce operational costs and improve passenger satisfaction.
What problem does it solve?
Baggage mishandling is a major source of passenger frustration and airline expense. Bob tackles this by offering digital tools that automate baggage workflows, reduce airport congestion, and give passengers and airlines live tracking information.
Who is it for?
Bob is designed for airlines and ground handlers. It is particularly useful for airlines looking to offer off-airport check-in, track delayed luggage deliveries, or implement a scalable alternative to consumer tracking devices like AirTag. It is not for individual travelers.
Real use cases
Airlines can use Bob's First-Mile product to check in bags at a passenger's home or hotel, reducing queues. Last-Mile helps manage delayed bag deliveries with couriers. TravelTag provides inflight tracking, enhancing passenger trust and reducing tracing costs.
Key features
- First-Mile — Off-airport check-in and verification, cutting queues and improving experience.
- Last-Mile — Track delayed luggage deliveries with local couriers, improving passenger satisfaction.
- TravelTag — Passenger-friendly tracker with airline-grade integration, reducing stress and tracing costs.
- Data-Driven Design — Generates actionable baggage data for smarter decisions.
- Co-Created with Airlines — Built in partnership with airlines to ensure integration and fit.
- Modular & Scalable — API-first architecture that adapts to airline needs and scales globally.
SaaSpartout Score
7.2
/10
Editorial score from our review methodology — not user ratings.
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Bob Pricing
Bob pricing: Price on request.
For comparison: the median starting price in Analytics & Data is $29/month, measured across 274 tools we track. See the full SaaS Pricing Index →
Enterprise Plan
Pricing is customized based on airline needs. Contact Bob for a demo and quote. The platform is modular, so you pay for the products you use. No free trial or free plan is mentioned.
Frequently asked questions
How much does Bob cost?
Bob's pricing is not publicly listed. It is tailored to each airline's requirements. Airlines need to book a demo to get a quote. There is no stated free trial or free plan.
What is Bob used for?
Bob is used by airlines to track baggage in real time across the entire journey, including off-airport check-in, delayed deliveries, and in-flight tracking. It helps reduce mishandling and improve passenger satisfaction.
Who is Bob best for?
Bob is best for airlines and ground handlers, especially those looking to streamline baggage operations, offer home pickup check-in, or deploy a scalable alternative to consumer trackers like AirTag.
What are the top alternatives to Bob?
Top alternatives include SITA Bag Manager, BagID, and RezRocket. These also provide baggage tracking and management solutions for airlines.
Does Bob offer a free trial?
No free trial or free plan is mentioned on their site. The typical approach is booking a demo to see the product in action and discuss pricing.
What is the main limitation of Bob?
Bob is specifically designed for airlines and ground handlers, not for individual users. Also, it requires integration with airline systems, so it may not be suitable for small operations without dedicated IT.
