Exolyt — Analytics & Data

Exolyt is a specialized social intelligence platform designed for TikTok analytics and insights. It helps brands, agencies, and marketers monitor organic TikTok content—from account performance and hashtag trends to influencer campaigns and audience sentiment. With real-time data, AI-powered insights, and a large TikTok database, Exolyt enables teams to conduct market research, analyze competitors, and understand consumer opinions faster.

What problem does Exolyt solve?

Manual TikTok monitoring is time-consuming and often misses key trends or sentiment shifts. Exolyt centralizes TikTok data, offering tools for social listening, account tracking, hashtag analysis, and competitor benchmarking. It turns raw social media activity into actionable insights, helping teams make data-driven decisions and validate their market positioning.

Who is Exolyt for?

Exolyt is ideal for marketing teams, social media managers, agencies, and brands that need to track TikTok performance at scale. It's especially useful for those managing influencer campaigns, monitoring brand reputation, or exploring emerging trends. If you're a small business seeking basic TikTok analytics, the free Basic plan may suffice, but for advanced features like sentiment analysis and influencer discovery, paid plans are required.

Real use cases

- Track your competitors' TikTok accounts to benchmark industry standards.
- Monitor hashtags and sounds to catch viral trends early.
- Evaluate influencers before collaboration and track campaign performance.
- Analyze user-generated content to understand consumers' true opinions.
- Use AI summaries to get quick insights from large volumes of comments.

• 360 Account Overview — Get a holistic understanding of social performance on any TikTok account.
• Hashtag Analysis — Track hashtag performance and discover trending topics.
• Social Listening — Monitor brand mentions, sentiment, and share of voice.
• Influencer Discovery & Campaign Management — Find niche influencers and evaluate them before collaboration.
• Competitor Benchmarking — Compare your TikTok presence with competitors and industry standards.
• AI-Powered Ideas — Boost your creative process with AI-generated content inspirations.
• Real-Time Data — Access constantly updated performance stats and industry trends.

Exolyt pricing: from 0€/mo.

For comparison: the median starting price in Analytics & Data is $39/month, measured across 274 tools we track. See the full SaaS Pricing Index →

Basic (Free)

$0 per month — includes 1 tracked TikTok account, 1 tracked hashtag, 1 influencer campaign, and 0 social listening projects. Basic analytics features: account, hashtag, and sound analytics.

Essentials (Paid)

€250 per month (or €210/month when billed annually). Includes 50 tracked accounts, 50 tracked hashtags, 10 influencer campaigns, 3 social listening projects. Adds country analytics, industry insights, and video comments.

Advanced (Paid)

€600 per month (or €500/month when billed annually). Includes 300 tracked accounts, 300 tracked hashtags, 100 influencer campaigns, 15 social listening projects. Adds age & gender analytics, influencer database, sentiment analysis, and video transcriptions.

All paid plans include 10 team members, chat support, and an onboarding/training call. Enterprise plans available on request. Start a free trial without a credit card.

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