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About Hotmart
What is Hotmart?
Hotmart is a global all-in-one platform for selling digital and physical products online, with a strong focus on e-learning. It lets creators build a product in 60 seconds, from online courses to ebooks to communities, and sell to buyers in over 188 countries.
Who is it for?
It's perfect for creators, educators, and entrepreneurs who want to monetize their expertise without dealing with complex tech. If you're not a developer or a big brand, Hotmart handles the heavy lifting so you can focus on content.
What problem does it solve?
Hotmart replaces the need for a separate website, payment processor, and delivery system. It handles international sales with automatic translations in 70+ languages, currency conversion in 22 currencies, and 40+ local payment methods. The built-in checkout is fast and reliable, reducing drop-off and boosting conversions.
Real use cases
Successful users include course creators selling online coaching programs, authors selling ebooks, and community builders offering membership access. Hotmart's AI features help recommend products, increase average order value by up to 48%, and reduce support tickets by 50% with an AI assistant. With over 200,000 creators and $10B+ in sales, it's proven in the market.
Key features
- Fast Checkout — Boost sales by 7% with smart auto-fill, handling millions of transactions in 1 second.
- Automatic Recommendations — Suggest next products at the right moment, increasing average order value by up to 48%.
- Global Reach — Sell worldwide with 70+ language translations, 22 currencies, and 40+ local payment methods.
- Customizable Members Area — Choose from 20+ visual styles (learning paths, modules, banners), with gamification and progress tracking to increase repeat purchases by up to 14%.
- AI Support Assistant — 24/7 customer support with 99% accuracy, reducing your support load by 50%.
- All-in-One Platform — Create, sell, and deliver digital products (courses, ebooks, communities) in one place, from creation to payment to delivery.
SaaSpartout Score
Editorial score from our review methodology — not user ratings.
Hotmart Pricing
Hotmart pricing: from $0/mo.
For comparison: the median starting price in E-commerce is $39/month, measured across 131 tools we track. See the full SaaS Pricing Index →
Free Plan
$0/month – Create your free account, launch your first product, and pay fees per transaction. No monthly cost to start.
Hotmart offers a free plan for creators to begin selling immediately. There are also pro plans available with advanced features, but exact prices are not listed on the homepage. Visit Hotmart's pricing page for current plan details.
