Repurpose.io β
Automatically repurpose and cross-post videos, images, and stories across TikTok, Instagram, YouTube, and Facebook β watermarks removed, hands-free.
FreeΒ·Free trial Β· from $35/mo
About Minter.io
Minter.io is a social media analytics platform that connects to your Instagram, TikTok, X (Twitter), Threads, Facebook, and LinkedIn accounts via their official APIs. It transforms raw engagement and follower data into actionable insights β from audience demographics to hashtag performance β so you can optimize content strategy and prove ROI.
What problem does it solve?
Marketers and agencies waste hours manually pulling reports or relying on platform-native analytics that lack depth. Minter.io solves this by automatically collecting historical data (updated hourly and stored indefinitely), offering granular filters like date ranges, and delivering exportable reports in CSV, PDF, XLS, or PPTX. The AI Analyst feature answers questions about your data in plain English.
Who is it for (and who isn't)?
It is best for Instagram-first marketers, social media managers, and agencies that need to track multiple profiles (including clients) and produce branded, scheduled reports. It is also valuable for businesses monitoring TikTok, X, Facebook, Threads, or LinkedIn engagement and growth. However, it is not a full social media management or publishing tool β it is focused purely on analytics and reporting.
Real-world use cases
- Agency reporting: Schedule automated client reports daily, weekly, or monthly via email, using white-labeled exports.
- Campaign tracking: Use the date picker to isolate new follower demographics during a specific campaign, and benchmark performance against competitors.
- Hashtag monitoring: Track a hashtag's reach, sentiment, and top posts on Instagram and X β useful for brand campaigns or events.
Key features
- Audience Demographics β See follower age, gender, top cities, and countries for Instagram and other platforms.
- Story & Reels Analytics β Track completion rates, taps forward/back, exits, reach, impressions, and saves.
- Post & Collab Performance β Engagement, reach, impressions, video views, saves, shares, plus organic vs paid breakdown for promoted posts.
- Hashtag Analytics β Monitor a hashtag's post frequency, engagement, and sentiment on Instagram and X (1 hashtag per profile on Platinum).
- Competitor & Benchmarking β Compare your growth, engagement, and stories against a peer cohort on Instagram (Platinum).
- AI Analyst β Ask natural-language questions about your data and get instant answers (20β100 messages per profile depending on plan).
- Automated Report Export β Schedule CSV, PDF, XLS, or PPTX reports to be sent to colleagues or clients via email.
Minter.io Pricing
Minter.io pricing: from β¬19/mo. Billing model: Subscription.
Gold β β¬19/mo (β¬16.58/mo billed annually, β¬199/yr)
Per social profile. Includes: analytics, email reports, all available historical data, data export (CSV, XLS, PDF, PowerPoint), team members, mentions (Instagram, X/Twitter, Facebook), hourly updates, 24h/72h fresh content data, AI Analyst (20 messages per profile), Collabs (Instagram). Free 14-day trial, no credit card required.
Platinum β β¬39/mo (β¬33.25/mo billed annually, β¬399/yr)
Per social profile. Everything in Gold, plus: ads analytics (Instagram, TikTok, X/Twitter, Facebook), hashtag analytics (1 hashtag per profile, Instagram & X), competitor analytics (3 competitors per profile, Instagram, X/Twitter & Facebook), AI Analyst (100 messages per profile), scheduled export, customizable & branded export, Slack reports, data integration, benchmarks (Instagram). Free 14-day trial, no credit card required.
Agency β from β¬275/mo (10+ profiles)
Unlimited team members, API access, invoice billing (annual). Contact for custom pricing.
Frequently asked questions
Does Minter.io have a free trial or free plan?
Yes, Minter.io offers a 14-day free trial with no credit card required. There is no permanent free plan, but you can cancel anytime during the trial.
How much does Minter.io cost per month?
Minter.io pricing starts at β¬19 per profile per month for the Gold plan (billed monthly). The Platinum plan is β¬39 per profile per month. Annual billing reduces the Gold plan to ~β¬16.58/mo and Platinum to ~β¬33.25/mo. Agency plans start from β¬275/mo for 10+ profiles.
Which social media platforms does Minter.io support?
Minter.io supports Instagram, TikTok, X (Twitter), Threads, Facebook, and LinkedIn. It provides specific analytics per platform, including Reels, Stories, Collabs, and hashtag tracking (platform dependent).
What are the best alternatives to Minter.io?
Popular alternatives include Sprout Social, Hootsuite Analytics, Later, Iconosquare, and Buffer Analyze. For Instagram-only analytics, tools like Social Blade or Union Metrics are also options. Minter.io stands out for its granular audience demographics, historical data retention, and affordable per-profile pricing.
Who is Minter.io best for?
Minter.io is best for Instagram-focused marketers, social media managers, and agencies that need detailed audience insights, competitor benchmarking, and automated, white-label reports. It is also suitable for brands managing multiple social profiles across Instagram, TikTok, X, Threads, Facebook, and LinkedIn.
Can Minter.io track hashtag performance?
Yes. On the Platinum plan, Minter.io offers hashtag analytics for Instagram and X (Twitter). You can monitor a hashtag's number of posts, engagement, frequency, and overall sentiment β useful for campaign tracking. The Gold plan does not include hashtag analytics.
