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About Reply
What Reply Does
Reply is an AI-powered sales outreach platform that helps sales teams automate cold emailing, LinkedIn prospecting, and multichannel follow-ups. It solves the problem of manual, time-consuming outreach by letting you create sequences that adapt based on replies, so you spend less time on repetitive tasks and more time closing deals.
Who It Is For
Reply is built for B2B sales teams, SDRs, and agencies that need to scale outbound prospecting. It is ideal for companies with high-volume outreach needs (1,000+ contacts/month) who want AI personalization, lead data enrichment, and deliverability tools. It is less suited for very small teams sending only a handful of emails per week, who may find the platform too feature-rich.
Use Cases
Use Reply to nurture leads with automated email sequences, pull contacts directly from LinkedIn Sales Navigator, or hire the AI SDR (Jason) to research and write personalized emails at scale. Real-time data from over 1 billion B2B contacts helps you target the right accounts, while website visitor tracking turns anonymous traffic into pipeline.
Key features
- Multichannel Sequences — Automate email, LinkedIn, SMS, calls, and WhatsApp in one adaptive sequence.
- AI Personalization (Variables & Research) — AI writes unique details for each prospect to boost reply rates and avoid spam filters.
- Audience Discovery & Intent Signals — Find accounts matching your ICP using live data and track hiring, engagement, and tech changes.
- LinkedIn Prospecting — Pull contacts from Sales Navigator with full profile data and add them to sequences in one click.
- Email Warmup & Deliverability Suite — Built-in warmup for every mailbox plus anti-spam tools to land in the primary inbox.
- Unified Inbox — Manage emails, texts, and social messages from a single dashboard without switching tabs.
- Website Visitor Tracking — Identify anonymous companies visiting your site and route them into outreach automatically.
SaaSpartout Score
7.6
/10
Editorial score from our review methodology — not user ratings.
Reply Pricing
Reply pricing: from $49/user/mo.
Sales Outreach (Email Volume) — from $49/user/mo (billed annually)
Includes 1,000 active contacts/month, unlimited emails, email warmup, 50 live data credits/month, and up to 200 website visitor reveals/month. Higher tiers up to 500,000 contacts and unlimited users. Free trial available.
Multichannel — $89/user/mo (billed annually)
All-inclusive outreach via Email, LinkedIn, SMS, calls, WhatsApp, and any channel via Zapier. Unlimited active contacts, 10 mailboxes, live data credits, website visitor reveals, and onboarding with CSM team. 14-day free trial.
AI SDR (Hire Jason) — from $500/month
Fully automated AI agent for real-time contacts search, intent signals, AI personalization, and AI-generated responses. 24/7 operations. Contact sales for custom pricing.
Frequently asked questions
How much does Reply cost?
Reply's Sales Outreach plan starts at $49/user/month (billed annually) for 1,000 active contacts. The Multichannel plan is $89/user/month (billed annually) with unlimited contacts. The AI SDR plan starts at $500/month.
Does Reply have a free trial?
Yes, Reply offers a free trial for the Sales Outreach and Multichannel plans. No credit card is required to start.
What is Reply used for?
Reply is an AI sales outreach platform for automating cold email, LinkedIn messages, and multichannel follow-ups. It helps sales teams generate leads, book meetings, and manage outreach at scale.
Who is Reply best for?
Reply is best for B2B sales teams, SDRs, and agencies with high-volume outbound prospecting needs. It is also used by companies wanting AI-driven personalization and lead enrichment.
What are the best alternatives to Reply?
Top alternatives include Outreach, SalesLoft, Lemlist, and Woodpecker. Reply differentiates with its AI SDR (Jason) and built-in email warmup.
Does Reply include LinkedIn automation?
Yes, the Multichannel plan includes LinkedIn automation. You can pull contacts from Sales Navigator, send connection requests, and follow up with messages as part of sequences.
