SendPulse — Email Marketing

What is SendPulse?

SendPulse is a multi-channel marketing automation platform that lets you manage email campaigns, SMS, web push notifications, chatbots, and a built-in CRM from a single dashboard. It solves the problem of juggling multiple tools by consolidating your marketing channels into one place, saving time and reducing software costs.

Who is it for?

It's built for small businesses, e-commerce stores, startups, and independent professionals who need to run targeted email and SMS campaigns, automate lead nurturing, and manage customer relationships without a large budget. If you're a solo entrepreneur, a small marketing team, or an eLearning business looking to market and sell courses, SendPulse offers a scalable solution. It is less suited for large enterprises with complex, custom integrations or those needing advanced CRM features beyond basic pipeline tracking.

Use cases

Typical use cases include: e-commerce stores automating abandoned cart reminders via email and SMS; marketing teams building welcome sequences with the visual automation builder; and businesses sending transactional emails like order confirmations or password resets through SMTP/API. The platform also supports web push campaigns for re-engaging website visitors and online course creation with a built-in builder.

Strengths

Key strengths include a generous free plan (up to 500 subscribers with 15,000 emails/month), an all-in-one approach combining email, SMS, push, chatbot, and CRM, and a drag-and-drop automation builder. The platform is trusted by over 3 million users and has a 4.6 rating from thousands of reviewers.

• Drag-and-drop email builder — Create professional email templates without coding using 140+ editable templates
• Visual automation builder — Design workflows for email, SMS, and push sequences with triggers and conditions
• Multi-channel campaigns — Send email, SMS, web push notifications, and chatbot messages from one platform
• Built-in CRM — Track contacts, deals, communication history, and automate sales pipeline management
• A/B testing — Test subject lines, content, and send times to optimize campaign performance
• Subscription forms & pop-ups — Collect leads with customizable display conditions and online chat for support
• Transactional emails via SMTP/API — Send order confirmations, password resets, and other triggered messages reliably

SendPulse pricing: Free · from £8/mo. Billing model: Freemium.

Free Plan

Includes up to 500 subscribers, 15,000 emails/month, 3 chatbots, a CRM system, 1 website builder site, 10 pop-ups, online chat, subscription forms, web push campaigns for up to 10,000 subscribers, and sales pipeline automation. No credit card required.

Standard Plan

Billed monthly at £8/mo for up to 500 subscribers (annual billing reduces to £6.40/mo). Includes all Free features plus unlimited emails, static subscriber segmentation, A/B testing for subject/content/sender names, 3 users, scheduled sending, advanced automation, payment processing in emails, and no SendPulse branding.

Pro Plan

£9.60/mo (or £8/mo annually) for up to 500 subscribers. Includes all Standard features plus reengagement emails, dynamic subscriber segmentation, email address verification, 10 users, expert-level automation, and personalized onboarding with a dedicated coordinator.

Enterprise Plan

£13.44/mo (or £11.20/mo annually) for up to 500 subscribers (minimum 2,500 contacts). Includes all Pro features plus unlimited sender email addresses, unlimited flows in automation, full A/B testing suite, unlimited users, and dedicated support.

All paid plans offer a discount of 10% for 6-month billing and 20% for annual billing. New users get 30% off monthly plans for a limited time.

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