ConvertKit (now Kit) is an email-first platform that automates email marketing, newsletter growth, and digital product sales for creators.
About Laylo
What is Laylo?
Laylo is a marketing platform that replaces scattered tools with a single system for SMS and email campaigns. You build a subscriber list, send automated messages, and track conversions—all without a developer.
Who is it for?
Best for musicians and artists selling merch or tickets, e-commerce brands running flash sales, and content creators launching digital products. It is not for large enterprises needing advanced CRM or multi-channel omnichannel automation beyond SMS and email.
Real use cases
An artist uses Laylo to collect fan emails at a concert, then sends automated tour date alerts and merch discounts. A small e-commerce brand triggers a welcome sequence for new subscribers, followed by behavior-based drips that recommend products based on past purchases.
Key features
- SMS campaigns — Send bulk text messages with personalized links and media
- Email automation — Create sequences triggered by sign-ups, purchases, or dates
- Landing page builder — Design pages to collect subscribers without coding
- Analytics dashboard — Track open rates, click-throughs, and revenue attribution
- Segmentation — Group subscribers by behavior, location, or custom fields
- Two-way SMS — Hold real conversations with subscribers, not just broadcasts
- Behavior-based drips — Automate follow-ups based on what subscribers do
SaaSpartout Score
Editorial score from our review methodology — not user ratings.
Laylo Pricing
Laylo pricing: from $29/mo. Billing model: Freemium.
For comparison: the median starting price in Marketing & SEO is $29/month, measured across 753 tools we track. See the full SaaS Pricing Index →
Starter Plan
$29/mo — includes up to 500 contacts, SMS and email campaigns, and basic analytics.
Pro Plan
Contact vendor for pricing — adds advanced segmentation, two-way SMS, and priority support.
A free plan is available for up to 100 contacts with limited features.
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