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Moosend Email Marketing

from $9/mo

About Moosend

Moosend is an email marketing and automation platform that helps businesses design campaigns that convert, streamline marketing tasks, and grow their audience—all from one place. It solves the problem of scattered tools and manual outreach by combining email campaigns, automation workflows, landing pages, subscription forms, and audience management in a single interface.

What it does

Moosend lets you build emails with a drag-and-drop editor and customizable templates, personalize content, run A/B tests, and track performance with detailed reporting. Its marketing automation includes a workflow builder, triggered emails (like cart abandonment), and user behavior tracking. You can also capture leads with drag-and-drop landing pages and subscription forms, manage subscribers with tags and custom fields, and send transactional emails via API.

Best for

Moosend is ideal for small to medium businesses, e-commerce stores, and marketing teams that want to automate email outreach, re-engage customers, and leverage AI-driven content suggestions. It is less suited for large enterprises needing advanced CRM or multi-channel orchestration beyond email and landing pages.

Real use cases

E-commerce teams use Moosend to send cart-abandonment emails and product recommendations. Bloggers and content creators build newsletters with AI-generated subject lines. Marketers run A/B tests on send times and subject lines to boost open rates, and track subscriber behavior to segment audiences for targeted campaigns.

Key features

  • Email Marketing — Build campaigns with a drag-and-drop editor, personalization, and customizable templates.
  • Marketing Automation — Run customer journeys on autopilot with a workflow builder and triggered emails.
  • AI Content — Generate email content and product recommendations with Moosend AI.
  • A/B Testing — Test subject lines, content, and send times to lift opens and conversions.
  • Audience Management — Segment subscribers with tags, custom fields, and list management.
  • Growth Tools — Capture leads with landing pages and subscription forms.
  • Reporting — Track campaign performance and deliverability with detailed analytics.

Moosend Pricing

Moosend pricing: from $9/mo. Billing model: Freemium.

Pro

Affordable email marketing with unlimited campaigns and sends. Price depends on contact count—starts at $9/mo for 500 contacts (monthly). Save 15% with biannual or 20% with annual billing. Includes email marketing, automation, landing pages, subscription forms, SMTP server, transactional emails, and SSO & SAML.

Moosend+

Build a plan based on your needs. Includes all Pro features plus optional add-ons like dedicated IPs, hosted files, custom reports, SSO & SAML, audience discovery, and additional team members. Select your add-ons and get a custom price.

Enterprise

Get all advanced features in one plan. Includes all Pro features plus transactional emails, dedicated IPs, hosted files, custom reports, SSO & SAML, audience discovery, and additional team members. Contact sales for custom pricing.

Free trial: 30-day free trial with core features—no credit card required.

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Frequently asked questions

How much does Moosend cost?
Moosend Pro starts at $9/mo for 500 contacts (monthly billing). Prices scale based on contact count (e.g., 1,000 contacts, 10,000 contacts, etc.). Save 15% with biannual or 20% with annual billing. Moosend+ and Enterprise plans are custom-priced.
Is there a free plan or free trial?
Yes, Moosend offers a 30-day free trial with core features—no credit card required. There is no permanent free plan.
Who is Moosend best for?
Moosend is best for small to medium businesses, e-commerce stores, and marketing teams that need email marketing, automation, AI content, and lead capture tools in one platform.
What are the top Moosend alternatives?
Top alternatives include Mailchimp (more expensive, stronger CRM integrations), Constant Contact (simpler, higher starting price), and Sendinblue (now Brevo—offers SMS and CRM). Each has different pricing and feature sets.
Does Moosend have a drag-and-drop email builder?
Yes, Moosend includes a drag-and-drop email builder with customizable templates, personalization, and A/B testing capabilities.
Can I use Moosend for e-commerce automation?
Yes, Moosend supports cart-abandonment automation, product recommendations via AI, and triggered emails for e-commerce stores. It integrates with platforms like Shopify and WooCommerce.
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