Shopify ◆
Build and scale an online store with customizable themes, the Sidekick AI assistant, and multi-channel selling. Plans from €25/mo, 3-day free trial.
Free·from €25/mo
About Smartrr
Smartrr is a subscription management app for Shopify stores that helps merchants turn one-time buyers into loyal, repeat subscribers. It solves the problem of unpredictable revenue by letting customers choose how often they receive products—weekly, monthly, or custom—while merchants gain a steady, recurring income stream.
Who it’s for
Best for Shopify merchants selling consumables like coffee, supplements, or skincare, as well as DTC brands wanting to reduce churn without complex development. It is not ideal for non-Shopify stores or merchants who need a fully custom-coded solution.
Real use cases
Use Smartrr to offer Subscribe & Save for vitamins, build-a-box bundles for curated snacks, or prepaid subscriptions for monthly beauty boxes. The platform also includes a loyalty program to reward repeat purchases and referrals, increasing customer lifetime value.
Key features
- Subscription Builder — Set delivery frequencies, discounts, and product variants per subscription plan
- Customer Portal — Subscribers can pause, skip, swap, or cancel orders from their account
- Loyalty Engine — Points and rewards for subscription purchases, referrals, and reviews
- Analytics Dashboard — Track MRR, churn rate, and subscription growth in real time
- Automated Billing — Recurring payments via Stripe with dunning for failed charges
- Customizable Checkout — Add subscription options to product pages without altering theme code
- Retention Actions — Reduce churn with special offers based on cancellation reasons
Smartrr Pricing
Smartrr pricing: from $99/mo + 1% GMV. Billing model: Freemium.
Launch – $99 per month + 1% subscriber GMV
Everything needed to start: Subscribe & Save subscriptions, branded customer portal, 24/7 chat support, subscription management, automated SMS & email notifications, reports dashboard, admin portal, bulk updates. Includes a 14-day free trial.
Grow – $299 per month + 1% subscriber GMV
Most popular. Everything in Launch, plus advanced subscription programs, customer account portal add-ons, Smartrr Retention Actions, dunning management, advanced analytics, dedicated CSM, implementation support, direct integrations (Shopify Flows, Klaviyo, Gorgias, Postscript, Littledata, LoyaltyLion + more).
Excel – Starting at $499 per month + 1% subscriber GMV
Everything in Grow, plus build-a-box bundles, loyalty & rewards, one-click referrals, product spotlights, dedicated Slack channel, regular business audits & consults, custom-built reporting. Custom pricing available for larger merchants with volume discounts and flat fee agreements.
Frequently asked questions
How much does Smartrr cost?
Smartrr pricing starts at $99 per month + 1% of subscriber GMV for the Launch plan. The Grow plan is $299/month, and the Excel plan starts at $499/month. All plans require the 1% GMV fee.
Does Smartrr offer a free trial?
Yes, Smartrr offers a 14-day free trial on the Launch plan so you can test subscriptions and features before committing.
Who is Smartrr best for?
Smartrr is best for Shopify merchants selling consumables like coffee, supplements, or skincare, and DTC brands that want flexible subscription models with a built-in loyalty engine. It is not for non-Shopify stores.
What are the top alternatives to Smartrr?
Popular alternatives include Recharge, Bold Subscriptions, and Skio. Smartrr differentiates with a native loyalty rewards solution and 24/7 chat support with fast response times.
Is Smartrr free to install?
Yes, the app is free to install from the Shopify App Store, but to use subscriptions you need to choose a paid plan starting at $99 per month after the 14-day free trial ends.
What is a key limitation of Smartrr?
Smartrr is designed exclusively for Shopify stores and does not support other e-commerce platforms. The 1% subscriber GMV fee applies to all plans, which can add up for high-volume merchants.
