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About The Information
What is The Information?
The Information is a paid subscription service that provides high-quality, in-depth reporting, data, and analysis on the technology industry. It helps professionals get beyond the headlines with exclusive scoops, proprietary data, and deep dives into companies like Apple, Google, Meta, and startups.
Who is it for?
The Information is designed for tech executives, investors, analysts, and journalists who need accurate, timely intelligence to make informed decisions. It is not for casual readers looking for free, surface-level news—its value lies in exclusive, deep reporting and data.
Real Use Cases
- An investor uses The Information's proprietary data on startup funding rounds to identify emerging trends before the broader market.
- A product manager reads in-depth analysis of a competitor's new product launch to refine their own strategy.
- A corporate strategist relies on scoops about executive changes and company pivots to anticipate industry shifts.
Key features
- Exclusive Scoops — Be first to know about major tech industry moves, funding rounds, and strategy shifts.
- In-Depth Reporting — Read long-form articles that go beyond press releases to reveal what's really happening at top tech companies.
- Proprietary Data — Access unique datasets on venture capital, hiring, and company performance.
- Analysis & Opinion — Get expert takes on market trends and company strategies from seasoned journalists.
- Daily & Weekly Newsletters — Stay updated with curated briefings delivered to your inbox.
- Podcasts & Video — Listen to interviews and discussions with founders, investors, and insiders.
SaaSpartout Score
6.8
/10
Editorial score from our review methodology — not user ratings.
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The Information Pricing
The Information pricing: from $39/month.
For comparison: the median starting price in Analytics & Data is $39/month, measured across 274 tools we track. See the full SaaS Pricing Index →
Basic Plan
$39/month — Unlimited access to all articles, newsletters, podcasts, and the full archive. Includes daily email briefing.
Pro Plan
$99/month — Everything in Basic plus exclusive data reports, newsletters, and priority access to events.
Enterprise Plan
Custom pricing — For teams. Includes all features, admin dashboard, usage analytics, and dedicated support.
Free trial: Try The Information free for 2 weeks with no commitment.
Frequently asked questions
What is The Information?
The Information is a subscription-based tech publication that provides exclusive, in-depth reporting, proprietary data, and analysis on the technology industry.
How much does The Information cost?
The Information starts at $39/month for the Basic plan. The Pro plan is $99/month. There is also a custom-priced Enterprise plan for teams. A 2-week free trial is available.
Is there a free trial for The Information?
Yes, The Information offers a 2-week free trial for new subscribers. You can cancel anytime during the trial without charge.
Who is The Information best for?
The Information is best for tech executives, investors, analysts, and journalists who need deep, accurate, and exclusive insights into the tech industry.
What are some alternatives to The Information?
Alternatives include TechCrunch (free, broad reporting), Bloomberg Technology, Axios, and The Wall Street Journal's tech section. The Information is unique for its exclusive scoops and deep data.
What is the key limitation of The Information?
The Information is a paid subscription with no free tier; the free trial is time-limited. It focuses exclusively on tech industry news, so it may be too narrow for general business readers.
