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About Usetiful
What is Usetiful?
Usetiful is a digital adoption platform (DAP) that helps teams create in-app guides, product tours, and surveys to onboard users and drive feature adoption. It has been acquired by Fullstory and now powers Fullstory's Guides and Surveys capabilities, connecting behavioral insights directly to in-app actions.
What problem does it solve?
Usetiful solves the problem of user friction and low feature adoption by allowing teams to guide users toward value directly within the product. Instead of relying on static help centers or separate tools, teams can respond to user behavior with contextual guidance, measure the impact, and improve the digital experience—all in one workflow.
Who is it for?
Usetiful is designed for product, customer success, and growth teams at SaaS companies of all sizes that want to improve user onboarding, reduce churn, and drive product-led growth. It is particularly useful for teams already using Fullstory who want to move from insight to action without adding a separate tool.
Real use cases
Common use cases for Usetiful include creating interactive product tours for new users, launching targeted feature announcements, building in-app surveys to collect feedback, and providing contextual help to reduce support tickets. It helps teams understand user behavior and proactively guide them toward success.
Key features
- In-app guides — Create interactive product tours and walkthroughs to onboard users and highlight key features.
- Surveys — Collect user feedback directly within the product to understand satisfaction and pain points.
- Behavioral insights — Leverage Fullstory's session data to understand user friction and trigger relevant guidance.
- Actionable workflows — Connect behavioral understanding directly to in-app actions for faster problem-solving.
- Unified platform — Combine insight and action in one place, avoiding separate digital adoption tools.
- Security & compliance — ISO 27001 certified and GDPR compliant.
SaaSpartout Score
7.3
/10
Editorial score from our review methodology — not user ratings.
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Usetiful Pricing
Usetiful pricing: Contact for pricing.
For comparison: the median starting price in Analytics & Data is $39/month, measured across 274 tools we track. See the full SaaS Pricing Index →
Pricing Overview
Specific pricing plans are not publicly listed. Usetiful is now part of Fullstory, and pricing is based on your organization's needs and current contract terms. Existing Usetiful customers' service continues uninterrupted based on their current contract.
Free Trial
No specific free trial is mentioned in the available information. Contact Fullstory or Usetiful to explore a plan that fits your requirements.
Frequently asked questions
What is Usetiful?
Usetiful is a digital adoption platform that allows you to create in-app guides, product tours, and surveys. It was acquired by Fullstory and now powers Fullstory's Guides and Surveys features.
How much does Usetiful cost?
Specific Usetiful pricing is not publicly listed. As part of Fullstory, pricing is tailored to your needs and current contract. Contact the sales team for a quote.
Is Usetiful free?
There is no mention of a free plan. Pricing is likely based on a subscription model, but you need to contact Fullstory or Usetiful for details.
Who is Usetiful best for?
Usetiful is best for product, customer success, and growth teams at SaaS companies that want to improve user onboarding and drive feature adoption using in-app guidance and behavioral insights from Fullstory.
What are the top alternatives to Usetiful?
Alternatives include other digital adoption platforms like WalkMe, Pendo, and Appcues. Since Usetiful is now part of Fullstory, tools with similar in-app guidance features are considered competitors.
What is the key limitation of Usetiful?
A key limitation is the lack of transparent, public pricing. The full feature set and pricing are now tied to Fullstory's ecosystem, which may be more than some small teams need.
