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Act-On vs Leadfeeder

Both are Marketing & SEO tools. Below, the differences that matter: verified pricing, editorial scores and who each one is really for.

Act-On: Act-On is a marketing automation platform for building long-term customer relationships at scale. Pricing: from $900/mo. (data verified August 2026)

Leadfeeder: Leadfeeder identifies B2B companies visiting your website via IP recognition and turns anonymous traffic into qualified sales pipeline. Pricing: from €99/mo. (data verified June 2026)

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At a glance

Act-On Leadfeeder
Rating
Pricingfrom $900/mofrom €99/mo
Pricing modelFreemium
CategoryMarketing & SEO
Visit website Visit website

Editorial scorecard

Editorial score from our review methodology — not user ratings.

Ease of use 6.5 8.0
Features depth 8.5 8.5
Value for money 6.0 7.0
Support quality 7.5 7.5
Integrations 8.0 8.5
Scalability 8.5 8.0
Documentation 7.0 7.0
Onboarding speed 6.0 7.5
Overall7.37.8

Frequently asked questions

What is Act-On?

Act-On is a marketing automation platform for building long-term customer relationships at scale.

What is Leadfeeder?

Leadfeeder identifies B2B companies visiting your website via IP recognition and turns anonymous traffic into qualified sales pipeline.

How much do Act-On and Leadfeeder cost?

Act-On: from $900/mo. Leadfeeder: from €99/mo.

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