Actito — Marketing & SEO

What is Actito?

Actito is an AI-powered customer engagement platform (CEP) built in Europe, designed to help marketing teams design, orchestrate, and optimize personalized customer journeys across 11 channels—email, SMS, push, WhatsApp, in-app, and more. It solves the problem of fragmented customer communication by connecting every channel into a single, coherent journey with real-time triggers and behavioral logic.

Who is it for?

Actito is ideal for growing marketing teams and large organizations that need advanced personalization, high deliverability (99%+), and GDPR compliance built into the architecture. It's best for brands in retail, e-commerce, B2B, and services that value data privacy and want to build long-term customer relationships. It's less suited for small businesses with limited budgets or those looking for a simple email-only tool.

Real use cases

Marketers use Actito for lifecycle campaigns, cart abandonment recovery, loyalty program communications, personalized product recommendations, and transactional messaging (order confirmations, password resets). With AI features like Best Sending Moment and engagement scoring, teams can send smarter and optimize every interaction for measurable growth.

• Omnichannel orchestration — Build once, activate across 11 channels (email, SMS, push, WhatsApp, in-app, print, etc.)
• AI-powered personalization — Best Sending Moment, engagement scoring, and behavioral logic adapt to customer actions
• Industry-leading deliverability — 99%+ inbox rates with dedicated infrastructure and expert team
• European by design — 100% hosted in Europe, GDPR compliance embedded at architecture level
• Real-time segmentation — Fine-tuned targeting based on customer behavior and preferences
• Audience ads integration — Activate CRM data on Google Ads and social networks for precise targeting
• Digital wallet & print — Loyalty cards, coupons, and personalized paper communications for VIP segments

Actito pricing: from €21,000/yr.

For comparison: the median starting price in Marketing & SEO is $29/month, measured across 753 tools we track. See the full SaaS Pricing Index →

Premium — from €21,000/year, excl. VAT

All Actito features and channel apps included. Includes 50 emails and 25 other channel interactions per profile per year, up to 15,000 push opt-ins, 1,000 SMS sends, standard support, and 1 email sending domain.

Premium+ — from €49,000/year, excl. VAT

Everything in Premium at higher usage levels: 75 emails and 50 other channel interactions per profile per year, 3 email sending domains, an additional IP address, FTPS location, and standard support.

Enterprise — Custom pricing

Tailored pricing for large or regulated organizations. Includes multiple licences or a specialised licence environment, usage limits built around your volume, custom email domains and IP configuration, and extended support.

Optional add-ons: Single Sign-On (SAML 2.0), FTPS, extra sending domains, sandbox environment. No free trial mentioned; Contact sales for a quote.

Find the right tool for you with our AI advisor →