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Brand24

Marketing & SEO from $99/mo

About Brand24

Brand24 scans millions of online sources—Twitter, Reddit, news sites, blogs, and more—to catch every mention of your brand, product, or competitors. It's a social listening tool that turns noise into actionable insights.

What it does

Brand24 collects mentions in real time, analyzes sentiment (positive, negative, neutral), and assigns an influence score to each source. You can set up alerts for spikes in mentions, track campaign performance, and export reports for stakeholders.

Best for

  • PR and marketing teams monitoring brand reputation
  • Community managers responding to customer feedback quickly
  • Competitive analysts tracking industry trends and competitor mentions

Strengths

  • Real-time alerts ensure you never miss a critical mention
  • Sentiment analysis with color-coded dashboard for quick scanning
  • Influence scoring helps prioritize high-impact conversations

Key features

  • Mention monitoring — Tracks keywords across social media, news, forums, and blogs
  • Sentiment analysis — Automatically classifies mentions as positive, negative, or neutral
  • Influence scoring — Ranks sources by reach and authority
  • Real-time alerts — Email or Slack notifications for spikes or specific keywords
  • Competitor tracking — Monitor up to 5 competitors per project
  • Reporting — Export PDF or CSV reports with charts and trends
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