Leadfeeder identifies B2B companies visiting your website via IP recognition and turns anonymous traffic into qualified sales pipeline.
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About BuiltWith
What is BuiltWith?
BuiltWith is a technology lookup and sales intelligence tool that reveals the exact technologies powering any website—from CMS and analytics to CDN and payment processors. Covering over 116,000 internet technologies, it helps you understand what a site is built with, track adoption trends, and generate leads based on tech usage.
Who is it for?
Sales teams use BuiltWith to identify prospects adopting specific tools in real time, building high-intent lists for outreach. Developers and engineers research competitors’ infrastructure, while investors and analysts rely on 20+ years of adoption data to spot market shifts. It’s also ideal for marketers analyzing competitor tool stacks and cybersecurity professionals auditing tech risks.
Key capabilities
With BuiltWith, you can enter any URL to see its complete tech stack, view historical trend data back to 1985, generate lead lists filtered by technology, export reports to CSV or PDF, and access data via API or CRM integrations. Use cases include competitive analysis, sales prospecting, investment validation, and eCommerce research across 2.5 billion unique products.
Key features
- Technology Lookup — Enter any URL to see its full tech stack, including CMS, analytics, hosting, and more.
- Trend Reports — Track adoption and decline of 116,000+ technologies over time with weekly data.
- Lead Generation — Build high-intent sales lists filtered by technology usage, spend, and lifecycle events.
- AI-Ready APIs & SDKs — Integrate BuiltWith data into your own tools with APIs, MCP tools, and developer SDKs.
- CRM Integrations — Push leads and data directly into your CRM for streamlined workflows.
- Export Reports — Download your findings as CSV or PDF for offline analysis.
- Browser Extension — Quickly look up any site’s tech stack while browsing.
SaaSpartout Score
7.1
/10
Editorial score from our review methodology — not user ratings.
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BuiltWith Pricing
BuiltWith pricing: from $295/mo. Billing model: Subscription.
For comparison: the median starting price in Marketing & SEO is $29/month, measured across 753 tools we track. See the full SaaS Pricing Index →
Free Account
Sign up for free to get limited lookups and basic lead list creation. No credit card required.
Pro Plan — from $295/month
Includes full technology lookup, trend reports, lead generation lists, API access, and CSV/PDF exports. Ideal for sales teams and individual professionals.
Higher-tier plans with additional features and higher usage limits are available on request. Pricing is subject to change—visit the BuiltWith pricing page for the latest details.
Frequently asked questions
Is BuiltWith free?
BuiltWith offers a free account that provides limited lookups and basic lead list creation. Full access requires a paid Pro plan starting at $295/month.
How much does BuiltWith cost?
BuiltWith’s Pro plan starts at $295 per month. Higher-tier plans with additional features and usage limits are available upon request.
How does BuiltWith work?
Simply enter a website URL into BuiltWith, and it crawls the site to identify over 116,000 different technologies, including analytics, CMS, hosting, and payment processors. It then displays the tech stack along with usage trends and market share data.
Who is BuiltWith best for?
BuiltWith is best for sales teams generating leads based on tech stacks, developers researching competitor infrastructure, marketers analyzing competitor tools, investors tracking technology adoption, and cybersecurity professionals auditing web technologies.
What are the best alternatives to BuiltWith?
Popular alternatives include Wappalyzer, SimilarTech, WhatRuns, and Datanyze. Each offers similar tech stack detection and lead generation capabilities, with varying pricing and data coverage.
What is the main limitation of BuiltWith?
BuiltWith’s main limitation is its cost: the Pro plan starts at $295/month, which may be expensive for freelancers or small businesses. Additionally, its free tier has limited lookups and features.
