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About Iconosquare
What is Iconosquare?
Iconosquare is a social media management and analytics platform that helps marketing teams, agencies, and brands schedule content, track performance, engage audiences, and collaborate across social networks. It supports Instagram, TikTok, Facebook, LinkedIn, X (Twitter), Pinterest, Threads, and YouTube.
Problems it solves
Manual social media management is time-consuming. Iconosquare automates publishing, provides deep analytics (100+ metrics), and centralizes conversations. It helps you identify best times to post, measure campaign ROI, and generate white-label reports, so you can prove value and drive growth.
Who it's for
Ideal for social media managers, marketing teams at SMBs, agencies, and enterprises managing multiple profiles. It is not for individuals who only need basic scheduling without analytics or who manage a single personal account.
Real use cases
Examples: A digital agency schedules client posts across platforms, tracks competitor hashtags, and sends white-label reports. A brand uses AI to generate captions, collaborates on approvals, and responds to DMs from one inbox.
Key features
- Analytics & Reporting — Monitor 100+ real-time metrics across all accounts/post types and build custom dashboards.
- Custom Reporting — Generate automated, white-label reports ready for clients.
- Best Time to Post — Get AI-based suggestions for optimal posting times per network.
- AI-Powered Tools — Generate captions, hashtags, and content ideas with built-in AI.
- Unified Inbox — Manage comments, mentions, and DMs from one dashboard.
- Collaboration & Approval Workflows — Streamline content reviews with role-based permissions and approvals.
- Social Media Library — Organize and reuse photos and videos in one place.
SaaSpartout Score
7.4
/10
Editorial score from our review methodology — not user ratings.
Iconosquare Pricing
Iconosquare pricing: from €33/mo.
Launch
Starting at €33/month (billed yearly) or €44/month (billed monthly). For beginners growing their brand. Includes 5 social profiles, 1 user, 100 posts per month, email support, standard analytics with 1-year data retention, best time to post suggestions, and AI caption writing.
Scale
€69/month (billed yearly) or €84/month (billed monthly). For brands expanding their reach. Includes 5 social profiles, 3 users (additional users at €16/mo each), unlimited posts, 1 group, chat & email support, 2-year data retention, promoted post insights, competitor tracking, custom approval workflows, unified inbox.
Excel
€116/month (billed yearly) or €140/month (billed monthly). For enterprises maximizing impact. Includes 5 social profiles, 6 users (additional users €16/mo), unlimited posts, unlimited groups, dedicated CSM, white-label reporting, unlimited competitor benchmarking, unlimited data retention, API access.
Custom Plan
Flexible pricing for 20+ social profiles, unlimited posts and groups, tailored for agencies and multi-location businesses. Contact for quote.
All plans start with a 14-day free trial. Yearly plans get 2 months free.
Frequently asked questions
Is Iconosquare free?
No, Iconosquare does not have a free plan, but it offers a 14-day free trial on all paid plans.
How much does Iconosquare cost?
Iconosquare pricing starts at €33 per month (billed yearly) for the Launch plan, which includes 5 social profiles and 1 user. Scale starts at €69/month, Excel at €116/month, and custom plans are available.
What social networks does Iconosquare support?
Iconosquare supports Instagram, TikTok, Facebook, LinkedIn, X (Twitter), Pinterest, Threads, and YouTube.
Who is Iconosquare best for?
It's best for social media managers, marketing teams, and agencies that need advanced analytics, scheduling, and collaboration across multiple client or brand accounts.
What are the top alternatives to Iconosquare?
Top alternatives include Hootsuite, Sprout Social, Buffer, and Later. Each has its own strengths; Iconosquare is known for its in-depth analytics and white-label reporting.
Does Iconosquare offer a free trial?
Yes, all plans include a 14-day free trial, and yearly plans come with 2 months free when billed annually.
