ConvertKit (now Kit) is an email-first platform that automates email marketing, newsletter growth, and digital product sales for creators.
About iContact
iContact is an easy-to-use email marketing platform designed for small businesses and growing enterprises. It helps you create, send, and track email campaigns without needing technical skills. The platform solves the problem of complex and costly email tools by offering a drag-and-drop builder, pre-designed templates, and an AI-powered content assistant to simplify campaign creation.
Who is iContact for?
iContact is best for small to mid-sized businesses that want a straightforward email marketing solution with affordable, transparent pricing. It's ideal for marketers who need to manage contacts, segment audiences, and automate email sends without a steep learning curve. It may not be the best fit for large enterprises with advanced automation or CRM needs.
Key Capabilities
iContact includes a drag-and-drop email builder, hundreds of pre-designed templates, contact management with segmentation and automation, and AI-powered content suggestions. It also integrates with thousands of third-party apps to sync contacts and automate campaigns. With plans starting at $9 per month, it offers accessible pricing for businesses of all sizes.
Real Use Cases
Businesses use iContact for sending newsletters, promotional offers, event invitations, and automated follow-up sequences. For example, an e-commerce store can segment customers by purchase behavior and send targeted product recommendations, while a local service provider can send appointment reminders and seasonal offers.
Key features
- Drag-and-Drop Builder - Design stunning email campaigns by dragging elements like images, text, and buttons onto a canvas.
- AI-Powered Content Assistant - Generate compelling email copy with AI suggestions that keep your audience engaged.
- Contact Management - Import, store, and update contacts in one central location; create custom segments based on behavior and interactions.
- Pre-designed Email Templates - Access a library of hundreds of templates that are easy to customize to fit your brand.
- Automations - Automate personalized interactions and campaign workflows to save time and boost efficiency.
- Third-Party Integrations - Connect with thousands of apps to sync contacts, update lists, and automate campaigns.
SaaSpartout Score
Editorial score from our review methodology — not user ratings.
iContact Pricing
iContact pricing: from $9/mo.
Standard Plan
Starting at $9/month (for 500 contacts). Includes pre-designed email templates, drag-and-drop editor, landing page templates, and automations.
Premium Plan
Starting at $16/month (for 500 contacts). Includes all Standard features plus unlimited users, social media posting, and AI content assistant.
Ultimate Plan
Starting at $24/month (for 500 contacts). Includes all Premium features plus email verification, dynamic content, and AI templates and images.
Save 15% by paying yearly. All plans come with a 30-day free trial, no credit card required.