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Imagify Marketing & SEO

from $0/mo

Imagify (Marketing & SEO): Imagify is the easiest image compressor and WebP/AVIF optimizer to speed up your website. Pricing: from from $0/mo. (data verified July 2026)

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About Imagify

What is Imagify?

Imagify is a simple, one-click image optimization tool that resizes, compresses, and converts your images to next-gen formats like WebP and AVIF. It’s designed to make your website load faster without sacrificing quality, improving PageSpeed scores and Core Web Vitals.

Who is it for?

Imagify is perfect for WordPress users, business owners, and developers who want a fast, no-fuss way to optimize bulk images. It’s not for professional graphic designers who need manual control over every compression setting—Imagify automates the process with its Smart Compression feature.

Key Use Cases

Use Imagify to compress thousands of images in one click, convert them to WebP or AVIF on the fly, and restore originals anytime. It’s trusted on over 4 million sites and processes each image in under 200 milliseconds. Ideal for ecommerce stores, blogs, and agencies managing multiple client sites.

Why Choose Imagify?

Built by the team behind WP Rocket, Imagify is the simplest image compressor on the market—93% of users find it easy to use. It offers a free plan (20 MB/month), unlimited websites, and dedicated support.

Key features

  • Smart Compression — Automatically balances image quality and file size for best performance.
  • WebP & AVIF Conversion — Convert your images to modern formats that load faster.
  • Bulk Optimization — Compress and resize thousands of images in one click.
  • 1-Click WordPress Plugin — Optimize all images directly from your WordPress dashboard.
  • Restore Originals — Revert any optimized image back to its original version anytime.
  • Unlimited Websites — Use one license across all your sites, no extra cost.
  • Async Processing — Analyzes images without slowing down your site.

SaaSpartout Score

7.5 /10
Ease of use 9.0
Features depth 7.5
Value for money 8.0
Support quality 7.5
Integrations 6.0
Scalability 7.0
Documentation 6.5
Onboarding speed 8.5

Editorial score from our review methodology — not user ratings.

Imagify Pricing

Imagify pricing: from $0/mo.

Starter (Free) — $0/month

20 MB/month (~200 images). Unlimited websites. Max upload size 2 MB/image. No credit card required.

Growth — $4.99/month (billed yearly) or $5.99/month (monthly)

500 MB/month (~5,000 images). Unlimited websites. $5 per additional GB. Unlimited upload size.

Infinite — $9.99/month (billed yearly) or $11.99/month (monthly)

Unlimited images. Unlimited websites. No extra cost. Unlimited upload size.

All plans include a free trial. Taxes may apply. Upgrade, downgrade, or cancel anytime.

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Frequently asked questions

Is Imagify free?
Yes, Imagify offers a free Starter plan with 20 MB/month (~200 images), unlimited websites, and no credit card required.
How much does Imagify cost?
Imagify pricing starts at $0/month (free), then $4.99/month (yearly) or $5.99/month (monthly) for Growth (500 MB), and $9.99/month (yearly) or $11.99/month (monthly) for Infinite (unlimited).
Who is Imagify best for?
Imagify is best for WordPress users, small business owners, and agencies who want to automatically compress and convert images to WebP/AVIF without technical skills.
What are the top alternatives to Imagify?
Top alternatives include ShortPixel, Smush, EWWW Image Optimizer, and TinyPNG. Imagify stands out for its simplicity, Smart Compression, and unlimited websites on all plans.
Does Imagify support WebP and AVIF?
Yes, Imagify converts your images to WebP and AVIF formats to improve loading speed and Core Web Vitals.
What is the main limitation of Imagify?
The free plan limits you to 20 MB/month and a 2 MB max upload size per image. For larger volumes, you’ll need a paid plan.
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