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Octolens Marketing & SEO

from $159/mo

Octolens (Marketing & SEO): Octolens is an AI social listening tool that monitors 13+ platforms and filters noise so you see only high-relevance mentions. Pricing: from $159/mo. (data verified August 2026)

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About Octolens

What does Octolens do?

Octolens is an AI-powered social listening platform that monitors mentions of your brand and competitors across 13+ platforms, including Reddit, X, LinkedIn, GitHub, Hacker News, podcasts, and more. Instead of giving you another dashboard to check, it filters every mention for relevance, sentiment, and intent—then delivers structured data to your existing stack via Slack, email, or webhooks.

What problem does it solve?

Social listening tools typically drown you in noise—irrelevant posts, generic brand mentions, or low-value chatter. Octolens uses AI to pre-score every mention, so you only see conversations that actually impact your business. It helps you catch bug reports, buy intent, competitor mentions, and press coverage in real time, without hiring a full-time community manager.

Who is it for?

Octolens is built for B2B SaaS teams, product managers, and developer relations professionals who need to track conversations on technical and community platforms like GitHub, Stack Overflow, and Hacker News. It's ideal for growing brands that want to react fast to customer feedback, stop misinformation, and discover sales opportunities. It's not designed for consumer brands tracking high-volume, generic keywords—unless you need AI filtering to cut through the noise.

Real use cases

DevRel teams use Octolens to find developer questions and bug reports on GitHub and Stack Overflow. Marketing teams track competitor pricing discussions and press mentions. Support teams get alerts in Slack when a high-urgency issue is mentioned on Reddit. All of this is possible with the included API, MCP server, and webhooks—even on the Pro plan.

Key features

  • 13+ platform monitoring — Track Reddit, X, LinkedIn, GitHub, Hacker News, YouTube, Stack Overflow, and more in one feed.
  • AI filtering — Every mention is scored for relevance, sentiment, and intent, so you only see what matters.
  • Real-time alerts — Get notified in Slack or via email when a high-relevance mention pops up.
  • API, MCP & webhooks — Send mention data to any tool in your stack, no enterprise plan required.
  • Workspace workspace support — Add unlimited team seats and create multiple workspaces for multi-brand tracking.
  • Analytics & CSV export — Track mentions over time and export data for reporting.

SaaSpartout Score

7.5 /10
Ease of use 8.0
Features depth 8.5
Value for money 6.5
Support quality 7.0
Integrations 8.0
Scalability 7.5
Documentation 7.0
Onboarding speed 7.5

Editorial score from our review methodology — not user ratings.

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Octolens Pricing

Octolens pricing: from $159/mo.

For comparison: the median starting price in Marketing & SEO is $29/month, measured across 753 tools we track. See the full SaaS Pricing Index →

Pro — $159/month (billed annually)

Includes 15,000 mentions, 10 keywords, all social & community platforms, hourly refresh, AI filters, API/webhooks/MCP, Slack & email alerts. 7-day free trial available.

Scale — $499/month (billed annually)

Includes 50,000 mentions, 40 keywords, all Pro features, plus podcasts, news, web & newsletters, and real-time refresh. Also includes API/webhooks/MCP, Slack & email alerts. 7-day free trial available.

Enterprise — Custom pricing

Custom monitoring for multi-brand portfolios with unlimited mentions and keywords, multiple workspaces, and custom AI agents. Book a call for a quote.

Extra mentions and keywords can be added to any plan (from $0.01/mention, from $5/month per keyword).

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Frequently asked questions

How much does Octolens cost?
Octolens starts at $159/month (billed annually) for the Pro plan. The Scale plan is $499/month, and Enterprise is custom. There's a 7-day free trial for Pro and Scale.
Does Octolens offer a free trial?
Yes, Octolens offers a 7-day free trial that includes all Pro plan features. No credit card is required to start.
What is Octolens used for?
Octolens is an AI social listening tool that helps brands track mentions across multiple platforms, filter out irrelevant noise, and get alerts in Slack, email, or via webhooks. It's used by B2B SaaS teams for competitive intelligence, customer feedback, and PR monitoring.
Who is Octolens best for?
Octolens is best for B2B SaaS companies, DevRel teams, and growing brands that need to monitor platforms like Reddit, X, GitHub, and Hacker News. It's not ideal for businesses that just need simple social media monitoring without AI filtering.
What are the top Octolens alternatives?
Top alternatives to Octolens include Brandwatch, Mention, Talkwalker, and Awario. Octolens stands out with its AI filtering and API-first approach, especially for technical platforms.
Can Octolens handle common-word brand names like 'Apple'?
Yes, Octolens uses AI filtering to distinguish between your brand and other uses of the word, so you only see relevant mentions—even for common names like 'Apple' or 'Amazon'.

Don’t take our word for it — ask your AI about Octolens

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