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About OneLoyalty
What is OneLoyalty?
OneLoyalty is a customer loyalty and rewards application that helps e-commerce businesses drive repeat purchases and increase customer lifetime value. It syncs data across Shopify, Shopify POS, and iOS & Android apps, allowing you to manage a single loyalty program across your online and physical stores.
Who is it for?
It is designed for startups, scaleups, and enterprises that want to build a loyalty program without the high costs of per-transaction fees. It is particularly suited for Shopify merchants who sell both in-store and online and want a unified view of their customers. It is not for businesses looking for a simple discount code plugin; it is a full-featured loyalty platform.
How it works & key benefits
OneLoyalty solves the problem of expensive loyalty apps that charge for every single order. Instead, its pricing is based on the number of orders and emails you process, with a monthly cap. This means you only pay when your loyalty program is actively engaging customers. Use cases include rewarding repeat in-store purchases, launching a referral program, gamifying the shopping experience, and creating VIP tiers to encourage higher spend.
Key features
- VIP Membership — Create multiple VIP tiers to reward your most loyal customers, available even on the free plan.
- Shopify POS Integration — Reward customers in-person and keep their loyalty history synced across all channels.
- Referral Program — Encourage word-of-mouth growth with built-in referral tools that are part of the core offering.
- Gamification — Add points, badges, and challenges to make shopping more engaging and fun.
- Mobile App Compatibility — Works with top-tier mobile app builders, allowing customers to carry their loyalty cards in their pockets.
- AI-Powered Analytics — Leverage insights to understand customer behavior and optimize your loyalty strategy.
- Built-in Email Sends — Each plan includes a monthly allowance of built-in email sends for campaigns and automated flows.
SaaSpartout Score
7.8
/10
Editorial score from our review methodology — not user ratings.
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OneLoyalty Pricing
OneLoyalty pricing: Starts at $0 (Free plan). Billing model: Free.
Free
$0/month. Includes up to 1,000 monthly orders and 2,000 built-in email sends, plus birthday rewards, 2 active gamifications, 2 active campaigns, POS integration support, AI-powered analytics, and priority support. Get 14-day free trial of paid features.
Growth
$49 USD/month. Includes 1,000 monthly orders, $0.15/extra order, $3/100 extra emails, cost capped at $299/month. All in Free, plus 2,000 built-in email sends, points expiry settings, 3 customer segments, always-on campaigns, exclusive products/collections, virtual loyalty card, and Meta & Google Ads integration. Get 14-day free trial.
Professional
$99 USD/month. Includes 1,500 monthly orders, $0.15/extra order, $2/100 extra emails, cost capped at $499/month. All in Growth, plus 5,000 built-in email sends, points expiry settings, 3 customer segments, always-on campaigns, exclusive products/collections, virtual loyalty card, and Meta & Google Ads integration. Get 14-day free trial.
Premium
$199 USD/month. Includes 3,000 monthly orders, $0.10/extra order, $1/100 extra emails, cost capped at $999/month. All in Professional, plus 10,000 built-in email sends, 5 VIP tiers + 1 secret tier, custom earning rules, paid membership program, exclusive loyalty mobile app, 5 customer segments, API & webhook access. Get 14-day free trial.
Enterprise
$499 USD/month. Includes 10,000+ monthly orders, $0.05/extra order, $1/100 extra emails, cost capped at $1,999/month. All in Premium, plus 20,000 built-in email sends, multi-level referral commission, custom game development, custom integration available, advanced API & webhooks, and dedicated success manager. Get 14-day free trial.
Frequently asked questions
How much does OneLoyalty cost?
OneLoyalty has a free plan for your first 100 active members. Paid plans start at $49 USD per month (Growth plan). The price is based on your orders and emails usage, and each plan has a monthly spending cap to protect from unexpected charges.
Does OneLoyalty offer a free plan or free trial?
Yes, there is a Free plan for your first 100 active members with all features included. All paid plans also come with a 14-day free trial.
Who is OneLoyalty best for?
OneLoyalty is ideal for Shopify merchants—from small startups to large enterprises—who want to reward customers both online and in-store (via Shopify POS). It's especially good for businesses that want advanced features like referrals and gamification without high per-order fees.
What are the top alternatives to OneLoyalty?
While OneLoyalty is specifically designed to avoid per-order charges, common alternatives in the loyalty space include Smile.io, Yotpo Loyalty & Referrals, and LoyaltyLion. Choosing between them often depends on your specific store size, budget, and feature requirements.
How does OneLoyalty pricing work?
OneLoyalty uses a hybrid subscription model. You pay a fixed monthly fee for a plan (Growth, Professional, etc.) which includes a set number of 'Orders & Emails' usage (e.g., 1,000 monthly orders). If you exceed that, overage charges apply, but are capped at a maximum amount each month.
