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Prezly Marketing & SEO

from €100/mo

Prezly (Marketing & SEO): Prezly is PR software for modern teams: combine newsrooms, outreach, and analytics from €100/mo. Pricing: from €100/mo. (data verified August 2026)

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About Prezly

What is Prezly?

Prezly is a public relations (PR) management platform that combines a searchable newsroom, media outreach CRM, and campaign analytics into one tool. It helps PR teams publish stories, build media lists, send personalized pitches, and measure coverage—all without juggling separate apps.

What problem does it solve?

Traditional PR tools focus on mass email blasts, ignoring modern discovery channels like Google, ChatGPT, and niche newsletters. Prezly helps you build an owned media presence—a newsroom that gets found—plus outreach that journalists actually reply to, and analytics that prove ROI. Every campaign builds on the last, so you grow your reputation over time.

Who is Prezly for?

Prezly is built for in-house PR teams, agencies, and communicators who manage multiple campaigns and contacts. It's ideal for brands that want to be discovered organically, not just pitch journalists. It's not for solo users who only need email tracking—Prezly includes that, but its core value is the integrated newsroom + CRM.

Real use cases

Publish press releases and company news on a branded newsroom. Build segmented media lists and send personalized pitches. Track opens, clicks, and coverage. Use localization to reach global audiences. Trusted by PR teams at IKEA, Sony, and Emirates.

Key features

  • Newsroom publishing — Create a discoverable, branded newsroom that ranks in search and feeds modern AI assistants.
  • Media outreach CRM — Manage contacts, segment lists, and track every interaction in one place.
  • Campaign analytics — Measure opens, clicks, and coverage to prove PR impact.
  • Email sequencing — Send personalized pitches and follow-ups that journalists actually reply to.
  • Localization & auto-translations — Publish stories in multiple languages to reach global audiences.
  • White-label sites — Customize your newsroom with your own domain and branding (on higher plans).

SaaSpartout Score

7.4 /10
Ease of use 7.5
Features depth 8.5
Value for money 7.0
Support quality 7.5
Integrations 6.5
Scalability 8.0
Documentation 7.0
Onboarding speed 7.5

Editorial score from our review methodology — not user ratings.

Prezly Pricing

Prezly pricing: from €100/mo.

Essential — €100/month

Billed annually. For single users: 1 site, 1 user, up to 5,000 contacts, unlimited stories & campaigns, full analytics, Prezly-branded newsroom, single language, send from Prezly email.

Standard — €250/month

Billed annually. Popular choice: 1 site, 2 users, up to 10,000 contacts, unlimited stories & campaigns, full analytics, white-label sites, localization & auto-translations, send from your own domain.

Enterprise — Custom

Billed annually. Everything in Standard, plus custom site/user limits, premium onboarding, 24/7 support, live training, custom site layout, SSO, and 99% uptime SLA.

All plans include a 14-day free trial, no credit card required.

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Frequently asked questions

How much does Prezly cost?
Prezly starts at €100/month (billed annually) for the Essential plan. The Standard plan is €250/month, and Enterprise is custom-priced.
Does Prezly have a free trial?
Yes, Prezly offers a 14-day free trial on any plan, no credit card required.
Who is Prezly best for?
Prezly is best for PR teams and agencies that need an integrated newsroom, outreach CRM, and analytics. It's used by brands like IKEA, Sony, and Emirates.
What are the top alternatives to Prezly?
Common alternatives to Prezly include Cision, Muck Rack, and Meltwater, though Prezly differentiates with its built-in newsroom and modern approach to discovery.
Can I add more users to my Prezly plan?
Yes, you can add extra users to any plan. The Essential plan includes 1 user, Standard includes 2, and Enterprise allows custom limits.
Does Prezly include analytics?
Yes, all paid plans include full analytics—track opens, clicks, and coverage to measure campaign performance.
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