Skip to content

Reply.io CRM

from $49/mo per user

About Reply.io

What is Reply.io?

Reply.io is an AI-powered sales engagement platform that automates outbound outreach across email, LinkedIn, calls, SMS, and WhatsApp. It helps sales teams discover prospects, engage them with personalized sequences, and book meetings — all from one dashboard. The platform solves the problem of manual, time-consuming prospecting and follow-ups, replacing them with automated workflows and AI-driven personalization.

Who is it for?

Reply.io is best for B2B sales teams running outbound campaigns, SDRs scaling cold email and LinkedIn outreach, and marketers who need AI-driven personalization at scale. It's not ideal for B2C businesses or teams that rely primarily on inbound marketing without an outbound component.

Real use cases

Sales teams use Reply.io to build targeted prospect lists from a 1B+ B2B database, launch multichannel sequences that adjust based on prospect behavior, and leverage the AI SDR agent (Jason) to research and personalize emails automatically. Meeting scheduling within sequences removes friction from the conversion step, while built-in email deliverability tools (warmup and anti-spam) ensure messages land in inboxes, not spam folders.

Key features

  • AI SDR Agent (Jason) — Fully automates outbound sales with AI-driven sequences and replies.
  • Multichannel Sequences — Combine email, LinkedIn, calls, SMS, and WhatsApp in one conditional workflow.
  • 1B+ B2B Database — Access real-time contact data with intent signals and audience suggestions.
  • Email Deliverability Suite — Built-in warmup and anti-spam tools to maximize inbox reach.
  • AI Personalization — Personalize emails at scale with AI variables and dynamic content.
  • Website Visitor Tracking — Reveal companies and people visiting your site in real time.
  • Meeting Scheduler — Books meetings with the right leads directly within sequences.

Reply.io Pricing

Reply.io pricing: from $49/mo per user. Billing model: Freemium.

Free

$0 — 200 emails/mo, 100 active prospects, 1 user, limited sequences. Great for testing the platform.

Email

$49/mo per user — Unlimited email accounts, 1,000 active prospects, multichannel sequences, email deliverability suite, basic integrations.

Lead

$99/mo per user — Includes Email plan features plus LinkedIn automation, 5,000 active prospects, AI SDR agent (limited), advanced reporting.

Scale

$166/mo per user — Includes Lead plan features plus 50,000 active prospects, unlimited AI SDR usage, custom integrations, dedicated support.

Free trial available — no credit card required.

See current Reply.io pricing and plans →

Exclusive deal via SaaSpartout

Get the deal

Frequently asked questions

How much does Reply.io cost?
Reply.io starts at $49 per user per month for the Email plan. Higher-tier plans (Lead at $99/user/mo, Scale at $166/user/mo) add LinkedIn automation, more prospects, and full AI SDR capabilities. A free plan with 200 emails/mo is also available.
Is Reply.io free?
Yes, Reply.io offers a free plan that includes 200 emails per month, 100 active prospects, and basic features — no credit card required. You can upgrade anytime.
What does the AI SDR agent (Jason) do?
Jason is Reply's AI SDR agent that researches prospects, generates personalized emails and sequences, and auto-replies based on context. It helps scale outreach while maintaining relevance, and is available on Lead and Scale plans.
Can Reply.io automate LinkedIn outreach?
Yes, Reply.io supports LinkedIn automation as part of its multichannel sequences. You can combine LinkedIn touchpoints with email, calls, SMS, and WhatsApp. LinkedIn automation is included in the Lead and Scale plans.
What are the main alternatives to Reply.io?
Popular alternatives include Lemlist, Outreach, SalesLoft, and Woodpecker. Each varies in pricing, AI features, and channel support — Reply.io stands out for its built-in 1B+ contact database and AI SDR agent.
Is Reply.io good for small teams?
Yes, the Email plan at $49/user/mo is suitable for small teams starting out with cold email. The free plan also allows testing with limited volume. Larger teams may prefer the Lead or Scale plans for LinkedIn automation and higher prospect limits.
◆ Not sure this is the right tool?

Too many tools to choose from?
Tell us what you need.

Answer 3 quick questions and our AI advisor will match you with the perfect SaaS — only from our hand-picked partners, often with exclusive deals you won't find elsewhere.

Get my personal recommendation 60 seconds · free · no signup