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About Upfluence
What is Upfluence?
Upfluence is an influencer marketing platform that uses AI to help brands and agencies find, contact, and manage content creators. It aims to turn 8 hours of manual work into 8 minutes with its AI co-pilot, Jaice, which assists with creator discovery, outreach, and campaign management.
Who is it for?
Upfluence is built for e-commerce brands, agencies, and marketing teams that want to scale influencer programs. It's ideal for teams that manage many creators and need automation to save time. It is not designed for individual influencers or small businesses with minimal creator needs.
Key Features
Upfluence offers a creator database of 14M+ profiles, AI-powered search, automated outreach with email templates, and e-commerce integrations with Shopify, WooCommerce, and Magento. It also includes a marketplace for inbound creator applications and a CRM to manage collaborations.
Use Cases
Brands use Upfluence to run affiliate campaigns, send products in bulk, and track sales. Agencies use it to manage multiple client campaigns with real-time analytics. Its AI email assistant helps personalize outreach at scale, while the marketplace lets creators apply to your programs directly.
Key features
- AI Co-pilot (Jaice) — Automates campaign creation, creator selection, and outreach to save 20+ hours weekly.
- Creator Discovery — Search 14M+ creators with audience and performance data to find the right fit.
- Creator Marketplace — Let creators apply to your programs, reducing manual outreach.
- Automated Outreach — Use templates and AI email assistance to contact creators at scale.
- E-commerce Integrations — Connects with Shopify, WooCommerce, Magento, BigCommerce, and Amazon for tracking and payouts.
- Affiliate Management — Generate unique promo codes and track sales with no fees on tracked sales.
- Payments & Compliance — Send bulk payouts in local currencies and manage tax forms.
SaaSpartout Score
7.4
/10
Editorial score from our review methodology — not user ratings.
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Upfluence Pricing
Upfluence pricing: Custom quote (starting price not public).
Find Creators
Includes advanced search, creator database, recruitment pages, pre-made branded searches, creator lookalikes, CMS database matching, affiliate filtering, performance data, mass outreach, custom templates, Gmail/Outlook integration, and AI email assistant. Pricing is custom-quoted.
Scale Creator Programs
All features in Find Creators, plus Jaice AI campaign creation, e-commerce integrations, CRM, affiliation and discount codes, one-click product shipment, sales analytics dashboard, social listening, and Hootsuite integration. No fees on tracked sales.
Run Programs on Autopilot
All features in the previous plans, plus AI-powered end-to-end campaigns, secure budget management, bulk global payouts, and compliant payment processing. Custom-quoted.
Upfluence offers custom pricing based on your needs; no public starting price is listed on their site.
Frequently asked questions
How much does Upfluence cost?
Upfluence uses custom pricing based on your needs. There is no public starting price; you must request a quote. Plans are modular, so you pay only for the features you use.
Is Upfluence free?
Upfluence does not offer a free plan. However, you can request a demo or trial via their website to test the platform before committing.
What is Upfluence used for?
Upfluence is an influencer marketing platform that helps brands and agencies discover creators, manage outreach, track affiliate sales, and run campaigns. It includes AI features like Jaice to automate tasks.
Who is Upfluence best for?
It's best for e-commerce brands and agencies that need to scale influencer programs with many creators. It's less ideal for beginners or small businesses with limited influencer needs.
What are the top alternatives to Upfluence?
Popular alternatives include Aspire, Grin, and CreatorIQ, which offer similar influencer discovery and management features. Pricing varies, so compare based on your team size and needs.
Does Upfluence integrate with Shopify?
Yes, Upfluence integrates with Shopify, WooCommerce, Magento, BigCommerce, and Amazon. This allows you to send products, generate promo codes, and track sales directly from the platform.
