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About UpViral
What is UpViral?
UpViral is a viral referral marketing platform that turns your audience into a lead-generating engine. Using point-based contests, sweepstakes, giveaways, and referral campaigns, it helps you grow email lists, expand social media reach, and build pre-launch buzz. Over 32,600 businesses have generated 72,786,714 leads with UpViral, and it's rated 4.9/5 by 104+ marketers.
Who is it for?
UpViral is best for marketers who want to grow email lists fast with viral mechanics, businesses launching products that need pre-launch hype, and entrepreneurs building engaged audiences through contests and referrals. It's not ideal for those who need a simple email-only tool without gamification or reward mechanics.
Real use cases
Use UpViral to launch seasonal contests (Halloween, Christmas), waiting lists for product launches, evergreen referral programs that run year-round, and reputation campaigns that collect video testimonials and reviews from customers.
Key features
- Viral Referral Campaigns — Point-based contests where participants compete for prizes to drive lead generation.
- Sweepstakes & Social Growth — Engaging campaigns that expand your reach on chosen social channels.
- Email List Growth — Encourage subscribers to invite friends with automated email triggers and follow-ups.
- Evergreen Campaigns — Always-on referral programs that reward invites year-round.
- Waiting Lists & Launches — Build hype before launches with waiting lists and special perks.
- Seasonal Templates — Pre-built campaigns for Halloween, Christmas, Father's Day, and more.
- Online Reputation Engine — Collect positive reviews and video testimonials from customers.
SaaSpartout Score
7.5
/10
Editorial score from our review methodology — not user ratings.
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UpViral Pricing
UpViral pricing: Custom quote. Billing model: Custom.
For comparison: the median starting price in Marketing & SEO is $29/month, measured across 697 tools we track. See the full SaaS Pricing Index →
Starter Plan
Includes up to 500 contacts, unlimited campaigns, and basic referral mechanics. Custom pricing — contact sales.
Growth Plan
Up to 2,500 contacts with advanced automation, team collaboration, and priority support. Custom pricing.
Pro Plan
Up to 10,000 contacts, API access, custom rewards, and white labeling. Custom pricing.
A free trial is available for new users. Exact plan names and prices are provided on request by UpViral sales.
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Get the deal →Frequently asked questions
How much does UpViral cost?
UpViral pricing is custom-quoted based on your contact volume and features needed. A free trial is available.
Is UpViral free?
No, UpViral does not have a permanent free plan, but a free trial is offered to new users.
What is UpViral used for?
UpViral runs viral referral campaigns, contests, giveaways, and sweepstakes to grow email lists and social media reach.
Who is UpViral best for?
Marketers, product launch teams, and entrepreneurs who want to generate leads fast using viral mechanics and rewards.
What are the top UpViral alternatives?
Popular alternatives include ViralSweep, ReferralCandy, and KickoffLabs, depending on your budget and feature needs.
Can UpViral integrate with my email marketing tool?
Yes, UpViral integrates with many email marketing platforms via Zapier and direct integrations. Exact integrations depend on your plan.
