Leadfeeder

Leadfeeder reveals the B2B companies visiting your website — even if they never fill out a form or work remotely — and turns anonymous traffic into qualified, intent-driven sales opportunities. Over 15,000 companies use Leadfeeder to identify high-fit accounts, accelerate sales cycles, and measure true marketing ROI. Visitor data is processed in line with GDPR.

What it does

Leadfeeder uses IP-based recognition to show you exactly which companies visit your site, which pages they view, and which content they engage with. Real-time alerts notify your team when high-intent accounts hit key pages, and website leads are automatically sent to your CRM and sales tools. With 50+ behavioral and firmographic filters, you can qualify the highest-potential accounts and connect with decision-makers using a global database of 60M companies and 400M contacts.

Best for

Marketing teams generating leads from website traffic, sales teams accelerating pipeline from web visitors, and revenue teams measuring the true impact of ad campaigns. It is not ideal for B2C businesses or small websites with very low traffic, as the IP-based identification focuses on companies, not individual consumers.

Real use case

A marketing agency uses Leadfeeder to discover which prospects visit their pricing page repeatedly. They trigger a real-time alert, and the sales team reaches out with a tailored proposal — converting a cold visitor into a qualified deal within 24 hours.

• Website Visitor Identification — Reveals the B2B companies visiting your site via IP-based recognition, even without form fills.
• Buying Intent Signals — See which pages and content each company engages with to spot accounts ready to talk.
• Behavioral & Firmographic Filters — 50+ filters to qualify companies with the highest potential.
• Decision-Maker Search — Find contacts in a global database and reveal emails, phone numbers and LinkedIn profiles.
• CRM & Tool Integrations — Connects with Salesforce, HubSpot, Pipedrive, MS Dynamics, Zoho, Slack and more.
• Display Ad Campaigns — Build B2B ad campaigns from your website visitor lists and measure true ad impact.
• Browser Extension — Access company and contact data on any website.