WildApricot

What is WildApricot?

WildApricot is a cloud-based membership management software designed to help membership organizations simplify and automate their operations. It combines member databases, event management, email marketing, payment processing, and website building into one centralized platform. With over 15,000 organizations using it, WildApricot streamlines repetitive tasks like member renewals, event registrations, and payment collections, freeing up time for staff and volunteers.

Who is it for?

WildApricot is ideal for nonprofits, associations, clubs, and other member-based organizations that need to manage memberships, events, and communications without heavy technical expertise. It’s especially well-suited for organizations with a small staff or volunteer-led teams. It is not designed for large enterprises with complex CRM needs—those may require more customizable solutions like Salesforce.

Key Use Cases

Real-world uses include managing a professional association’s member database with automated renewals, organizing a nonprofit’s fundraising events with online registration and payment collection, and building a membership directory for a local club. The platform also offers a mobile app for both members and admins, allowing real-time updates and communication from anywhere.

• Member Database — Centralize member info, track engagement, and segment contacts for targeted communication.
• Event Management — Create event pages, manage registrations, and collect payments online with automated communications.
• Email & CRM — Build professional email campaigns using templates and track member interactions to boost engagement.
• Automation — Automate renewals, event reminders, and payment processing to save admin time.
• Mobile App — Access your database, track events, process payments, and communicate with members on the go.
• Membership Directory — Keep members connected with a searchable directory.