Substly
Substly pricing starts at €95/mo: manage SaaS subscriptions, detect shadow IT, and optimize license costs for small businesses.
Free·from €95/mo
About Adapty
Adapty is a server-side solution for managing in-app subscriptions and paywalls on iOS and Android. It handles receipt validation, pricing experiments, and user segmentation without backend work, saving months of development time.
Who it is for
Adapty is best for mobile app developers, product managers, and startup teams who want to add subscriptions, run paywall tests, and track revenue — without building custom infrastructure. It’s not suited for web-only products or non-subscription billing.
Key features at a glance
With a lightweight SDK, Adapty manages trial periods, introductory offers, promotional codes, and renewals. The visual paywall builder enables A/B testing of designs and pricing tiers. The analytics dashboard tracks MRR, churn, conversion rates, and user LTV. Adapty also provides server-side receipt validation to reduce fraud and supports cross-platform frameworks like Flutter, React Native, and Unity.
Real-world use case
Teams like Smitten Dating tested over 300 paywalls in four months, doubling monthly revenue. HubX and Bickster also rely on Adapty for subscription analytics, A/B tests, and growth insights.
Key features
- Subscription SDK — Handle purchases, trials, and renewals with minimal code.
- Paywall Builder — Create and test multiple paywall designs without app updates.
- A/B Testing — Run experiments on pricing, offers, and paywall layouts.
- Receipt Validation — Server-side validation to prevent fraudulent purchases.
- Analytics Dashboard — Track MRR, churn, conversion rates, and user lifetime value.
- Promotional Offers — Set up introductory pricing, free trials, and discount codes.
Adapty Pricing
Adapty pricing: Free · from $99/mo (1% revenue share over $5K/mo). Billing model: Freemium.
Free
Pay no fees while your monthly revenue is under $5,000. Access the full SDK, paywall builder, analytics dashboard, and A/B testing.
Pro
Once monthly revenue exceeds $5,000, you pay 1% of monthly revenue. No fixed monthly fee. All Pro features included.
Enterprise
Custom pricing for apps at scale or unique business models. Includes hands-on support in your Slack, growth insights, and a dedicated team. Contact sales.
Start for free — no credit card required.
Frequently asked questions
How much does Adapty cost?
Adapty is free while you earn under $5,000 per month in app revenue. After that, you pay 1% of monthly revenue. Enterprise plans are custom-priced.
Is there a free trial or free plan?
Yes, Adapty offers a free plan — no fees until your apps surpass $5,000 in monthly revenue. No credit card required to start.
What platforms does Adapty support?
Adapty supports iOS, Android, and cross-platform frameworks such as Flutter, React Native, Unity, Capacitor, and Kotlin Multiplatform.
Who is Adapty best for?
Adapty is ideal for mobile app developers, product managers, and startups adding subscriptions without building backend infrastructure. It's also great for teams running paywall A/B tests to optimize conversion.
What are the top alternatives to Adapty?
Common alternatives include RevenueCat, Qonversion, and Purchasely. Adapty differentiates with its visual paywall builder, server-side receipt validation, and 1% revenue-based pricing.
Does Adapty work for web apps?
No, Adapty is designed for mobile apps (iOS and Android) and does not support web-only products or non-subscription billing.
