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About AppFollow
AppFollow is a unified platform for app reputation management, review response, and ASO. It solves the problem of monitoring feedback across multiple app stores and countries by pulling reviews from Apple App Store, Google Play, and other stores into a single inbox. Trusted by over 100,000 product teams, it uses AI to analyze sentiment, detect anomalies, and automate replies.
What it does
AppFollow connects to app store APIs to collect user reviews and ratings from 175+ countries. It applies NLP-based sentiment analysis, categorizes feedback with AI semantic tags, and provides keyword rank tracking. Teams can set custom alerts, collaborate via Slack or Tableau, and use AI agentic automation to respond to reviews in any language.
Best for
- App developers and product managers who need to prioritize bug fixes based on review volume and sentiment
- ASO specialists tracking keyword rankings and competitor ratings
- Customer support teams managing high volumes of user feedback across global markets
Use cases
A mobile games publisher managing 100+ apps uses AppFollow to reduce repetitive tasks by 24%. An investing app team analyzes real-time feedback to optimize product features. Support agents auto-reply to reviews with AI that sounds like their brand, focusing only on complex issues.
Key features
- Multi-store review aggregation — Collects reviews from Apple App Store, Google Play, Mac App Store, Microsoft Store, and Samsung Galaxy Store across 175+ countries
- AI sentiment analysis — NLP classifies reviews by emotion, urgency, and semantic topics with AI Summary and anomaly detection
- Keyword rank tracking — Monitor app store keyword positions over time for ASO
- AI auto-reply templates — Let AI agentic automation handle routine responses in any language; engage humans only for complex issues
- Competitor monitoring — Track competitor ratings, review volume, and keyword positioning
- Custom alerts and reports — Get notified when negative reviews spike or ratings drop; integrate with Slack, Tableau, or API
AppFollow Pricing
AppFollow pricing: Free · from $99/mo. Billing model: Freemium.
Free Plan
Includes basic review aggregation and sentiment analysis for one app, limited replies, and up to 2 team members. No credit card required.
Starter Plan
From $99/month. Adds AI auto-reply, keyword rank tracking, competitor monitoring, and custom alerts for multiple apps. Suitable for small teams.
Pro Plan
Custom pricing for advanced analytics, API access, unlimited team members, and dedicated support. Contact sales for a quote.
All plans offer a free trial period.
Frequently asked questions
Is AppFollow free?
Yes, AppFollow has a free plan with basic review aggregation and sentiment analysis for one app. Paid plans start at $99/month.
How much does AppFollow cost?
AppFollow starts at $99/month for the Starter plan. Free plan and custom Pro plan are also available.
What problem does AppFollow solve?
AppFollow solves the problem of manually checking app reviews across multiple stores and countries by aggregating all feedback into one dashboard with AI-powered sentiment analysis and response automation.
Who is AppFollow best for?
AppFollow is best for app developers, product managers, ASO specialists, and customer support teams at mobile app companies who need to manage global reviews, track rankings, and improve app reputation.
Does AppFollow support automatic replies?
Yes, AppFollow uses AI agentic automation to write and send replies to reviews in any language, with pre-approved templates and brand voice controls.
What are the top alternatives to AppFollow?
Common alternatives include Appbot, ReviewBot, Sensor Tower, and MobileAction. AppFollow stands out with its free plan and AI-driven semantic analysis.
