Kit ◆
ConvertKit (now Kit) is an email-first platform that automates email marketing, newsletter growth, and digital product sales for creators.
Free·from $33/mo
About Brevo
What is Brevo?
Brevo (formerly Sendinblue) is an AI-powered customer platform that combines email marketing, SMS, WhatsApp campaigns, push notifications, a sales CRM, and automation. It helps businesses turn every interaction—email, SMS, order—into a lasting customer relationship, all from one dashboard.
Who is it for?
Brevo is built for small to medium businesses, e-commerce stores, and marketing agencies that need multichannel communication without complex setups. It suits entrepreneurs and teams looking for intuitive tools and AI assistance to grow. It's less ideal for large enterprises requiring dedicated IPs, custom contracts, or advanced enterprise-only features.
Real Use Cases
An online retailer can automate abandoned cart emails, send personalized product recommendations, and use AI to optimize send times. A restaurant chain can run loyalty programs via SMS and WhatsApp to drive repeat visits. A marketing agency manages multi-channel campaigns for clients, using customer scoring and advanced segmentation to target effectively.
Key features
- Email Marketing — Drag-and-drop editor and responsive templates to launch campaigns quickly.
- SMS & WhatsApp — Reach customers on their preferred channels with personalized messages.
- Marketing Automation — Build unlimited automated workflows to nurture leads and re-engage customers.
- AI Content Generator — Generate subject lines and email copy, adjust tone, and get AI insights.
- Advanced Segmentation — Filter contacts by demographics, behavior, and custom events for targeted campaigns.
- Landing Pages — Create standalone pages without coding (Professional plan and above).
SaaSpartout Score
7.6
/10
Editorial score from our review methodology — not user ratings.
◆ AI advisor — 30 seconds, no signup
Why are you looking at Email Marketing tools today?
Brevo Pricing
Brevo pricing: from $25/mo. Billing model: Free.
Free
Forever free, no credit card needed. Best for individuals and solopreneurs. Includes up to 300 emails/day (or 5,000/month), basic email templates, and core features.
Starter
From $25/month (billed yearly) or $35 monthly. Includes 5,000 emails/month, email & SMS (SMS credits sold separately), drag-and-drop editor, AI content generator, advanced segmentation, and email support.
Standard
From $65/month (billed yearly). Everything in Starter, plus marketing automation, A/B testing, AI send time optimization, web tracking, and 1 landing page. Most popular for small businesses.
Professional
Contact sales for pricing. Everything in Standard, plus 150,000 emails/month, WhatsApp, popups, mobile push, 10 user seats, contact scoring, and AI segmentation. Ideal for teams leveraging data.
All plans include a free trial option. Yearly billing saves 10%.
Frequently asked questions
Is Brevo free?
Yes, Brevo offers a free plan forever, with up to 300 emails per day (5,000 per month) and no credit card required. It's ideal for solopreneurs or small businesses starting out.
How much does Brevo cost?
Brevo's paid plans start at $25/month (billed yearly) for the Starter plan. The Standard plan is $65/month (yearly). Professional plan pricing is available on request. A 10% discount applies with annual billing.
Who is Brevo best for?
Brevo is best for small to medium businesses, e-commerce stores, and marketing agencies that need multichannel marketing (email, SMS, WhatsApp) and CRM in one platform without complex setup. It's less suited for large enterprises with advanced needs like dedicated IPs.
What are the top Brevo alternatives?
Common alternatives include Mailchimp, Klaviyo, HubSpot Marketing Hub, and ActiveCampaign. Each has different strengths—Klaviyo excels in e-commerce, ActiveCampaign in automation, and HubSpot in CRM. Choose based on your channel needs and budget.
Does Brevo have a free trial?
Yes, Brevo has a free plan that you can use indefinitely, but for paid features, there's no separate trial period—you can just upgrade. The free plan lets you test core email marketing features.
