Ortto

Email Marketing from $149/mo

About Ortto

Ortto merges email marketing, SMS, and a customer data platform (CDP) into a single interface. You build automated journeys with a drag-and-drop canvas, segment audiences based on behavior, and track performance across channels.

What it does

Ortto collects and unifies customer data from multiple sources (website, app, CRM) into a single profile. You then create targeted email and SMS campaigns using visual workflows, with built-in analytics to measure ROI.

Best for

E-commerce brands running multi-channel campaigns
Marketing teams wanting a unified CDP and email tool
Businesses automating complex customer journeys

Strengths

Built-in CDP eliminates need for separate data tool
Visual journey builder for complex automation
Supports email, SMS, and push notifications
Real-time analytics and attribution

Key features

Customer Data Platform — Unifies data from web, app, email, and CRM into single profiles
Visual Journey Builder — Drag-and-drop automation for email, SMS, and push
Email & SMS Campaigns — Create and send targeted messages with templates
Segmentation — Build audiences based on behavior, demographics, and events
Analytics & Attribution — Track campaign performance and revenue impact

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