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Playbook Design & Creative

from $12/mo per member (Pro plan)

About Playbook

Playbook is a cloud storage platform built for creative files. It auto-organizes your assets into playbooks, generates instant previews for over 100 file types (including Figma, Sketch, PSD, images, videos, and 3D models), and lets you share collections with a link. It solves the problem of scattered files, version chaos, and slow review cycles for creative professionals.

What it does

You upload design files and Playbook automatically categorizes them by type and project. Each file gets a live preview in-browser. You can group files into playbooks and share them with clients or teammates. With Playbook Intelligence, you can search your library using natural language (e.g., “all assets featuring models”), auto-tag images and videos by subject, mood, and scene, and execute multi-step tasks like copy, crop, and tag with a single prompt.

Who it is for

  • Freelance designers who need to organize and share portfolios with clients
  • Design teams that want a central hub for assets without version chaos
  • Creative agencies that present work in curated playbooks
  • CPG brands organizing campaign shoots by product line
  • Media production teams moving footage from raw to final delivery
  • Marketing managers creating shareable asset libraries for their team

Strengths

  • AI-powered auto-organization and tagging for images and videos
  • Instant previews for 100+ file formats, no downloads needed
  • Shareable playbooks with password protection and expiration dates
  • Conversational search to find assets by visual content
  • Pin comments to exact frames, timecodes, or pixels for reviews

Key features

  • Auto-Organization β€” files are sorted by type and project automatically
  • Instant Previews β€” view 100+ file formats in-browser, including Figma, Sketch, and 3D models
  • Playbooks β€” create curated collections to share with clients or teammates
  • Team Collaboration β€” add comments, request feedback, and manage permissions
  • Version History β€” track changes and revert to previous versions
  • Password Protection β€” secure shared playbooks with passwords and expiration dates
  • Playbook Intelligence β€” AI search, auto-tagging, and chained actions for advanced workflows

Playbook Pricing

Playbook pricing: from $12/mo per member (Pro plan). Billing model: Freemium.

Free

$0 always β€” 100GB storage (up to 300 assets), 3 members, 3 guests, 1 publish page, import from Dropbox, GDrive, OneDrive.

Pro

$12/month per member (billed yearly $120/year) β€” unlimited assets, 2TB storage, 1 member, unlimited guests, unlimited publish pages, shared link controls, optimized video playback, CDN links, integrations (Midjourney, Zapier, Slack).

Team

$25/month per member (billed yearly $240/year) β€” unlimited assets, 3TB storage, 1 member, Playbook Intelligence (conversational search, AI tagging for images & videos), access & usage analytics, priority assets indexing.

Business

$500/month (billed yearly $4,800/year) β€” unlimited assets, 5TB storage, unlimited members, view-only member role, whiteglove migration & setup, API & SDK access, SAML SSO, live chat support.

Enterprise

Custom monthly β€” custom storage, custom roles & permissions, dedicated CSM with 24/7 support, workflow or features customization, change management & onboarding support. All plans can start with a free trial.

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Frequently asked questions

Is Playbook free?
Yes, Playbook has a Free plan that costs $0 and includes 100GB storage (up to 300 assets), 3 members, 3 external guests, and 1 publish page.
How much does Playbook cost?
Playbook pricing starts at $12/month per member for the Pro plan (or $120/year when billed annually). The Team plan is $25/month per member, Business is $500/month, and Enterprise is custom.
What is Playbook used for?
Playbook is a cloud storage and media management platform for creative files. It auto-organizes assets, generates instant previews for over 100 file types, and lets teams share curated collections (playbooks) with clients or teammates. It also includes AI-powered search and auto-tagging.
Who is Playbook best for?
Playbook is best for freelance designers, design teams, creative agencies, CPG brands, media production teams, and marketing managers who need to organize, preview, and share creative assets without version chaos.
What are the best alternatives to Playbook?
Top alternatives to Playbook include Dropbox, Google Drive, Frame.io, and Wipster. Playbook differentiates with AI-powered auto-organization, instant previews for 100+ file types, and curated playbook sharing.
What is Playbook Intelligence?
Playbook Intelligence is an AI feature that understands images and videos by subject, mood, and brand elements. It auto-tags assets, enables natural language search, and can execute chained actions like copy, crop, and tag with a single prompt.
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