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About QuestionPro
QuestionPro is an all-in-one online survey and market research platform that combines AI-powered insights with real expert support. It helps businesses design, send, and analyze surveys, manage customer experience (CX) programs, and improve employee engagement—all from a single dashboard.
What problem does it solve?
Traditional survey tools are either too basic for deep research or too complex for everyday use. QuestionPro bridges that gap by offering easy-to-use tools for quick polls, advanced research features like conjoint and MaxDiff, and AI-driven summaries that turn open-ended responses into actionable insights. It eliminates the need to juggle multiple tools for surveys, dashboards, and data analysis.
Who is it for?
QuestionPro is designed for market researchers, CX/HR teams, and businesses of all sizes. It's ideal for teams that need a flexible platform to run everything from simple NPS surveys to complex research studies. It's not a replacement for specialized data science tools, but for most survey and feedback needs, it's a robust and scalable choice.
Real use cases
Use QuestionPro to measure customer satisfaction, run 360-degree employee feedback, conduct market research with AI-generated surveys, or build sentiment analysis dashboards. With integrations and a free plan, it's easy to start and scale as your needs grow.
Key features
- AI Survey Generation — Create a complete survey in under 60 seconds with AI-based question suggestions.
- AI Dashboard Builder — Automatically generate interactive dashboards that summarize your survey results.
- Open-Ended Response Summarizer — Turn unstructured feedback into neutral, actionable insights with AI.
- Advanced Research Tools — Access conjoint, MaxDiff, and A/B testing for deep market research (in Research Suite).
- Video Responses with Sentiment Analysis — Capture emotional feedback and get instant sentiment summary from video answers.
- Multi-Experience Management — Run customer, employee, and member experience programs from one platform.
- Integrations — Connect to your existing tools and sync data effortlessly.
SaaSpartout Score
7.5
/10
Editorial score from our review methodology — not user ratings.
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QuestionPro Pricing
QuestionPro pricing: from $83/user/mo (billed annually).
For comparison: the median starting price in Analytics & Data is $39/month, measured across 274 tools we track. See the full SaaS Pricing Index →
Essentials (Free)
Ideal for individuals. 1 user, up to 200 responses per survey, basic logic and integrations, 30 question types, global data center, 24/7 chat/email support.
Advanced ($99/user/month, billed annually)
For businesses. 1 user, 25K responses per year, standard features plus branding, 38 question types, free 10-day trial available.
Team Edition ($83/user/month, billed annually)
For teams. 5+ users, 100K responses per year, includes collaboration and dedicated account manager.
Research Suite (Custom pricing)
For professionals. 10+ users, custom response pricing, includes communities, audience, qualitative tools, and 52 question types.
All paid plans are billed annually. A free trial is available for Advanced and higher tiers.
Frequently asked questions
Is QuestionPro free?
Yes, QuestionPro offers a free Essentials plan that includes 1 user, 200 responses per survey, and basic features. You can upgrade anytime to a paid plan for more capabilities.
How much does QuestionPro cost per month?
QuestionPro pricing starts at $83 per user per month for the Team Edition (billed annually) and $99 per user per month for the Advanced plan (billed annually). The Research Suite has custom pricing.
Who is QuestionPro best for?
QuestionPro is best for market researchers, CX and HR professionals, and businesses that need a versatile platform to run surveys, manage customer/employee feedback, and generate actionable insights. It's also great for teams that want AI-powered tools.
What are the alternatives to QuestionPro?
Top alternatives include SurveyMonkey, Qualtrics, Typeform, and Google Forms. Each has different strengths: SurveyMonkey is user-friendly, Qualtrics is enterprise-grade, Typeform is beautiful, and Google Forms is free and simple.
Does QuestionPro offer a free trial for paid plans?
Yes, the Advanced plan includes a free 10-day trial, and some other tiers may offer a trial upon request. The free Essentials plan is always available.
What are the main limitations of QuestionPro?
The free plan has a low response limit (200 per survey) and limited features. Higher-tier plans may require annual billing, and some advanced features (like conjoint) are only in the Research Suite with custom pricing.
