Close is a sales CRM with built-in calling, SMS, email, and an AI sales agent that auto-logs every interaction.
from $19/mo per user
About Cuvama
What is Cuvama?
Cuvama is an AI-native value selling platform that helps B2B sales teams turn discovery calls into quantified value cases. It provides sellers with a 'Value Point-of-View' from the first meeting, structured around financial and operational logic, so champions can justify purchases internally and close deals faster.
Problem it solves
Traditional discovery often produces shallow notes and last-minute spreadsheets, leaving value teams stretched thin and deals stalling in review. Cuvama bridges the gap between discovery and value cases, ensuring every deal is review-ready with living, quantified 'why buy' stories that survive executive scrutiny.
Who it is for
Cuvama is built for Heads of Value and sales enablement leaders in B2B SaaS companies who want to scale value selling across 100% of their pipeline—not just mega-deals. It's ideal for teams that want to move from 15 to 150 value cases per quarter. It may not be for small startups with simple sales motions that don't require value engineering.
Key features
- Day-Zero Value PoV — Auto-generated, research-backed starting point for every opportunity, giving sellers a credible narrative and targeted discovery questions.
- Living Value Cases — Quantitative and qualitative inputs stay in sync, creating a 'why buy' story that updates as discovery progresses.
- Methodology Operationalization — Embeds your value selling methodology into Cuvama, enabling self-serve at scale without constant value team involvement.
- Salesforce Integration — Out-of-the-box integration to sync discovery data and value cases with your CRM.
- Value Model Governance — Manage multiple value models across regions, segments, and product lines with consistent logic.
- Actionable Insights — Links discovery inputs to quantified value drivers, so sellers know which priorities matter to buyers.
SaaSpartout Score
7.4
/10
Editorial score from our review methodology — not user ratings.
◆ AI advisor — 30 seconds, no signup
Why are you looking at Sales Crm tools today?
Cuvama Pricing
Cuvama pricing: from $10k (Quick-Start Pack).
For comparison: the median starting price in CRM is $39.93/month, measured across 114 tools we track. See the full SaaS Pricing Index →
Pay-Per-Use Quick-Start Pack
Price: from $10,000. Includes: AI-powered discoveries, Day-Zero Value PoVs, initial value model configuration, value case creation for active opportunities, user onboarding, and Salesforce integration. Pay per use: $250 per Discovery Case, $500 per Value Case. No annual commitment required.
Custom pricing is available depending on team size, complexity, modules, value model scope, integrations, and services. Contact sales for a quote.
Frequently asked questions
How much does Cuvama cost?
Cuvama offers a pay-per-use Quick-Start Pack starting at $10,000, with Discovery Cases at $250 each and Value Cases at $500 each. Custom pricing varies based on team size, scope, and services.
Is Cuvama free or has a free trial?
Cuvama does not mention a free trial on its site, but it offers a low-risk Quick-Start Pack to prove value before committing.
What is Cuvama used for?
Cuvama is used to turn sales discovery into quantified value cases. It helps sellers present a clear, decision-ready 'why buy' story to buyers and internal stakeholders.
Who is Cuvama best for?
Cuvama is best for Heads of Value and B2B SaaS sales teams that want to scale value selling across all deals, not just top accounts, and need to automate the creation of value cases.
What are top alternatives to Cuvama?
Top alternatives to Cuvama include PandaDoc, Qvidian, and ValueSelling Associates, but Cuvama is unique in its AI-native discovery-to-value case approach.
