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DealerSocket — CRM

from $199/mo (custom quote)

DealerSocket (CRM): DealerSocket CRM: automotive dealership management with sales, marketing & service automation. Pricing: from $199/mo (custom quote). (data verified August 2026)

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About DealerSocket

What is DealerSocket?

DealerSocket is a dealership management solution designed for automotive sales, marketing, and service departments. It provides a suite of tools including CRM, equity mining, websites, digital retail, inventory management, and DMS to streamline operations and improve customer relationships.

Problem it solves

Dealerships often struggle with fragmented customer data, inefficient workflows, and missed sales opportunities. DealerSocket centralizes customer information, automates follow-ups, and provides insights across the entire vehicle lifecycle, from purchase to service, helping dealers increase retention and profitability.

Who it is for

DealerSocket is ideal for car dealerships of all sizes—from single lots to large enterprise groups—seeking to improve sales tracking, marketing ROI, and customer loyalty. It may not suit small businesses outside the automotive industry.

Real use cases

For example, Bob Smith Toyota improved customer tracking and sales with DealerSocket's CRM. Friendly Kia boosted their digital marketing ROI with DealerFire integration. Bella Group uses Inventory+ to monitor KPIs across multiple dealerships, while Woodlands Financial relies on IDMS for secure, remote DMS access.

Key features

  • CRM — Automate sales pipelines and marketing campaigns, and track every customer interaction.
  • Equity Mining — Identify high-value customers with data-driven insights to bring them back to your store.
  • Websites & Digital Marketing — Build engaging, responsive websites and run targeted digital campaigns to increase qualified traffic.
  • Digital Retail (PrecisePrice) — Allow customers to configure deals online and transition smoothly to the showroom, boosting gross profit.
  • Inventory Management (Inventory+) — Make data-driven inventory decisions to maximize Profit Per Day.
  • DMS (IDMS) — Manage operations with a powerful, user-friendly system that integrates with 50+ industry tools.

SaaSpartout Score

6.9 /10
Ease of use 6.5
Features depth 8.5
Value for money 6.0
Support quality 7.0
Integrations 7.5
Scalability 8.0
Documentation 5.5
Onboarding speed 6.5

Editorial score from our review methodology — not user ratings.

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DealerSocket Pricing

DealerSocket pricing: from $199/mo (custom quote).

For comparison: the median starting price in CRM is $39.93/month, measured across 114 tools we track. See the full SaaS Pricing Index →

CRM

Starting from $199 per user per month (annual billing) — includes sales pipeline automation, marketing email/SMS, and customer tracking.

Equity Mining

Add-on starting at $99/mo — uses customer data to target high-equity leads for repeat sales.

DealerFire Websites

Custom quote — includes responsive website design, SEO, and digital marketing tools.

Inventory+

Custom quote — provides inventory analytics and profit-per-day insights.

IDMS (DMS)

Custom quote — includes dealership management, accounting, and service scheduling.

Free trial: Available upon request; contact sales for a demo.

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Frequently asked questions

How much does DealerSocket cost?
DealerSocket's CRM starts at $199 per user per month, but most dealerships require a custom quote based on modules and size. Prices vary for add-ons like Equity Mining, websites, and DMS.
Is there a free trial for DealerSocket?
DealerSocket does not offer a public free plan, but you can request a free demo or trial by contacting their sales team.
What is DealerSocket used for?
DealerSocket helps car dealerships manage customer relationships, track sales, automate marketing, and streamline service operations, with integrated inventory and DMS tools.
What are the top DealerSocket alternatives?
Common alternatives include VinSolutions, eLead, and iCarros, each with different strengths in CRM and dealership management. Compare features and pricing on SaaSpartout.
Does DealerSocket integrate with other software?
Yes, IDMS (DMS) supports over 50 industry integrations, and DealerFire websites integrate with marketing tools.
Is DealerSocket only for car dealerships?
Yes, DealerSocket is specifically designed for automotive dealerships, not general businesses.

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